Retail YouTube unveils Shopping Collections: empowering creators to curate their own virtual storefronts Shopping Collections enables creators to handpick and organize selections of their favorite products - from their own merchandise lines or other brands - crafting a unique and personalized digital storefront for their viewers.
Retail Featured YouTube streamlines Affiliate Marketing with Enhanced Affiliate Hub YouTube is empowering creators enrolled in its US-based affiliate program with a revamped Affiliate Hub, accessible directly within the YouTube app.
Video YouTube expands Creator Merchandise options with Fourthwall integration YouTube today added Fourthwall as a supported platform. This integration grants creators the ability to choose Fourthwall when setting up or connecting their store directly from YouTube Studio.
Data Featured ID5 secures $20 Million in Series B funding to drive privacy-first identity innovation ID5 today announced it has secured $20 million in Series B funding. This investment highlights the confidence that both financial and strategic investors have in ID5's ability to shape the future of a cookieless advertising landscape.
Data Featured Google Analytics 4 adds Salesforce integration for direct data import Google Analytics 4 (GA4) today announced a new integration with Salesforce, allowing the direct import of offline event data from the popular CRM platform.
Data Featured Google launches a new Learn JavaScript course for aspiring web developers Web.dev, an online resource for web development, has expanded its offerings with a comprehensive new course titled Learn JavaScript. Authored by acclaimed web developer Mat Marquis, the course promises a deep dive into the fundamentals of modern JavaScript.
Search Featured Google updates ad definitions, hints at expanded placement within search results Google's Ads Liaison Twitter account (@adsliaison) last month announced a change to the definition of top ads within Google Search.
Social Featured Meta elevates Cricket Fan experience on Instagram and Threads This cricket season, Meta is offering fans new ways to experience the thrill of the game on its platforms. With a focus on community engagement and exclusive content, Meta aims to enhance how fans follow and interact with their favorite teams and players.
Data FTC cracks down on Impersonation Scams with new regulation A new Trade Regulation Rule on Impersonation of Government and Businesses goes into effect this month, aiming to protect both consumers and businesses from these costly scams.
Retail Walmart kicks off National Pet Month with Deals and Promotions As pet lovers across the United States prepare to celebrate National Pet Month in May, Walmart is anticipating a significant increase in demand for all things pet-related.
Social Featured Pinterest's Trend Forecast: A tapestry of springtime inspiration From fashion and food to home decor and unexpected obsessions, let's dive into the most captivating trends emerging on Pinterest.
Data New competition rules: Google warns of trade-offs for consumers and businesses While these laws generally aim to increase competitiveness within the tech sector, Google believes they can come with significant trade-offs that may end up hurting the very consumers and businesses they are designed to protect.
Social Featured Meta seeks dismissal of FTC Antitrust Lawsuit, denying accusations of monopoly power Meta Platforms Inc. (formerly Facebook) this week filed a motion for summary judgment, seeking the dismissal of the Federal Trade Commission's (FTC) lawsuit aimed at unwinding the company's acquisitions of Instagram and WhatsApp.
Search Yelp's guide to great photos: practical tips Yelp this week provided a list of recommendations on choosing the right photos to market your business.
Social What are Reddit Verified Accounts? Reddit last year launched a new feature designed to help users identify verified accounts. Beginning with a small test group, some organizational profiles now include an "Official" label displayed next to their usernames.
Social Featured Meta commits to transparency with a new labeling approach for AI-Generated content The social media giant will now focus on increased transparency, labeling these materials rather than primarily removing them.
Data Google Cloud's BigQuery adds Differential Privacy for stronger data analysis security Google Cloud this week announced the general availability of differential privacy for its BigQuery data warehouse platform. Differential privacy is a sophisticated method for anonymizing data.
Retail Comparison Shopping Partners (CSS) Summit 2024 promises Growth and Innovation The CSS Summit is back for 2024, scheduled for April 10th. This exclusive event invites Comparison Shopping Services (CSS) across the European Economic Area and Switzerland to gain the insights, tools, and strategies to accelerate growth in the ever-changing e-commerce landscape.
Data Apple's WWDC24 kicks off June 10th Starting June 10th and running through the 14th, the event promises exciting revelations for developers and Apple enthusiasts alike.
Data Experian to acquire illion, strengthening presence in Australia and New Zealand credit market Experian this week announced the signing of an agreement to acquire illion, a top consumer and commercial credit bureau operating in Australia and New Zealand. This move significantly bolsters Experian's position within this economically vital region.
Social Featured LinkedIn Introduces Live Event Ads LinkedIn this week announced the expansion of its event marketing capabilities with the launch of Live Event Ads.
Video Featured LinkedIn debuts CTV Ads for B2B Marketers, Now Targeting US and Canada LinkedIn this week announced it is rolling out new ad solutions: LinkedIn CTV Ads (including LinkedIn Premiere with NBCUniversal). LinkedIn CTV Ads empower marketers to reach decision-makers across Connected TV for maximum impact.
Data Featured Google Analytics introduces new linking recommendation for DV360 advertisers GA4 will now proactively suggest linking unlinked DV360 advertisers to their corresponding Google Analytics accounts.
Video Featured YouTube new features for live streamers: Analytics and HDR Streaming This week on Creator Insider, YouTube announced 3 new features for live streamers: live stream reaction analytics, impressions by new and returning viewers, and the ability to live stream in HDR.
Audio AudioGO enhances Podcast Advertising reporting with Player-Specific Insights AudioGO, a leading podcast advertising platform, today announced the addition of Podcast Player Reporting to its suite of advanced analytics solutions.
