PPC Land
  • AI
  • Audio
  • Data
  • Display
  • Mixed Reality
  • Retail Media
  • Search
  • Social
  • Video
Sign in Subscribe
Fifty-five becomes certified Utiq Trusted Partner for privacy-first advertising solutions in France.
Data

Utiq certifies fifty-five as trusted partner in France for privacy advertising

Telecommunications-powered advertising platform expands European reach through Paris-based data marketing consultancy partnership.
Jul 12, 2025 6 min read
LangChain's 6-stage AI agent framework: Define, Design SOP, Build MVP, Connect, Test, Deploy for production.
AI

LangChain's six-stage framework for production AI agent development

New methodology addresses enterprise failures by emphasizing Standard Operating Procedures before technical implementation.
Jul 12, 2025 6 min read
Gen Z shopper responds to digital audio ads vs Baby Boomer reading print materials in retail store
Audio

Gen Z buys 5x more from in-store audio ads than Baby Boomers

Vibenomics study exposes major generational gaps in how shoppers respond to retail advertising.
Jul 12, 2025 6 min read
Google Search Advocates discuss SEO fundamentals for small businesses in episode 95 podcast July 2025
Search

Google advocates outline SEO fundamentals for small businesses

Google Search Advocates address practical optimization strategies, customer research methods, and timing expectations in latest podcast episode focusing on small business website development.
Jul 12, 2025 6 min read
AI-generated video of two small dogs created using Google's Flow platform with Veo 3 technology for filmmakers.
AI

Google expands Flow AI video tool with speech generation and global reach

Google's Flow platform introduces speech functionality to image-to-video creation while extending availability to 76 additional countries on July 10, 2025.
Jul 12, 2025 5 min read
IAB Europe Virtual Programmatic Day 2025 London event logo featuring geometric cubes and Rakuten branding
Video

Digital advertising leaders converge for IAB Europe's H1 2025 insights

Industry experts gather in London to address programmatic trends, with outcomes-driven campaigns leading market shift.
Jul 11, 2025 6 min read
Bluesky's age verification interface shows KWS integration for UK Online Safety Act compliance
Social

Bluesky implements age verification system for UK users

Decentralized social platform deploys Epic Games' verification service amid Online Safety Act compliance requirements.
Jul 11, 2025 6 min read
Young woman listening to Spotify podcasts with headphones, representing automated podcast advertising reach to 170M listeners
Audio

Spotify expands automated podcast buying to 170 million listeners

Streaming platform extends Ad Exchange and Ads Manager access to premium podcast inventory across 12 markets.
Jul 11, 2025 6 min read
Google Gemini leads AI accuracy for PPC with 6% error rate while AI Overviews show 26% incorrect responses
AI

One in five AI responses for PPC strategy contain inaccuracies, study finds

Google Gemini emerges as most reliable platform while AI Overviews show highest error rates.
Jul 11, 2025 6 min read
YouTube Charts
Video

YouTube closes trending page after a decade of operation

Platform shifts focus to category-specific charts as viewing patterns change significantly since 2015 launch.
Jul 11, 2025 7 min read
EU AI Code documentation form requires model details for transparency compliance under new regulations.
AI

EU publishes final General-Purpose AI Code of Practice

Commission receives industry framework as August 2025 compliance deadline approaches.
Jul 11, 2025 5 min read
TV measurement data flows from multiple devices to JIC certification badge, showing cross-platform analytics.
Data

Comscore achieves full JIC certification for national TV measurement

Company becomes sole provider with complete certification across all measurement categories
Jul 11, 2025 6 min read
YouTube creator reviewing Partner Program policies with AI content guidelines and monetization compliance indicators.
Video

Google clarifies YouTube monetization policies amid creator confusion

Platform addresses misconceptions about July 15 policy update affecting content creators.
Jul 11, 2025 4 min read
Visoon and Utiq logos showcasing partnership for privacy-first addressable TV advertising technology.
Video

Utiq partners with Visoon for privacy-first TV advertising expansion

Utiq partners with Visoon for enhanced cross-screen targeting across connected TV and HbbTV platforms.
Jul 10, 2025 6 min read
VideoAmp
Data

VideoAmp expands AWS partnership for privacy-enhanced measurement

Media measurement company offers cloud-native solutions through AWS Clean Rooms to deliver faster insights.
Jul 10, 2025 5 min read
HBO Max logo returns as Warner Bros Discovery restores streaming service name after two-year rebrand
Video

HBO Max returns after two-year Max experiment ends

Warner Bros. Discovery officially restores original streaming service name as platform refocuses on premium content strategy.
Jul 10, 2025 5 min read
Pixel 9 Pro smartphone displaying AI Mode feature with colorful neon text on dark background
AI

Google announces Veo 3 access for Pixel 9 Pro users

Pixel 9 Pro owners receive full year Google AI Pro subscription including advanced Veo 3 video generation capabilities.
Jul 10, 2025 5 min read
Google Ads API
Search

Google Ads API removes shared ad functionality in October 2025

Google announces phased elimination of ad sharing feature, pushing advertisers toward asset-based advertising model by Q1 2026.
Jul 10, 2025 5 min read
Circle to Search with AI Mode analyzing Dubai chocolate bars on Android device interface
AI

Google adds AI Mode to Circle to Search

Circle to Search gains AI Mode integration, multimodal capabilities, and gaming assistance across 300 million Android devices.
Jul 10, 2025 5 min read
Chart shows 52% of marketers rotate ad variations to combat creative fatigue in CTV and social campaigns
Video

Marketers struggle to adapt social creative for connected TV campaigns

New survey finds 72% reuse existing assets while only 25% develop tailored content for cross-platform video advertising.
Jul 10, 2025 6 min read
Perplexity Comet browser interface showing AI-powered search integration and assistant features
AI

Perplexity launches Comet AI browser for $200 Max subscribers

Perplexity introduces Comet browser with integrated AI assistant targeting premium subscribers and power users.
Jul 10, 2025 5 min read
Wear OS smartwatch displaying "Ask Google Gemini" interface with colorful AI assistant logo on black screen
AI

Gemini expands to Wear OS smartwatches globally

Google's AI assistant launches on wearable devices from Pixel, Samsung, OPPO, OnePlus and Xiaomi with advanced voice recognition capabilities.
Jul 9, 2025 5 min read
Google Discord server invitation showing 14,854 members in advertising developer community launch
Display

Google launches Discord community for advertising developers

Google's Ads Developer Relations team establishes dedicated Discord server for API developers and advertisers seeking technical support.
Jul 9, 2025 6 min read
StackAdapt campaign setup interface showing Set Up, Bid & Goal, and Targeting tabs with channel selection dropdown
AI

StackAdapt launches AI assistant Ivy for programmatic advertising

StackAdapt introduces Ivy™, an AI-powered in-platform assistant helping marketers make faster data-driven decisions across campaign lifecycle with 1,700 early messages.
Jul 9, 2025 5 min read
Smart TV holiday shopping study reveals 73% growth in advertising effectiveness for 2025 season trends
Video

Smart TV ads show 73% growth in helping holiday shoppers make decisions

Connected TV viewers increasingly find television advertising useful for holiday purchases as home screen ads grow 105% year-over-year
Jul 9, 2025 5 min read
← Newer Posts Page 30 of 234 Older Posts →
PPC Land © 2025
  • Subscribe
  • Manage Subscription
  • RSS
  • Advertise
  • UTM Builder
  • About
  • Privacy
  • Contact
info@ppc.land