Karen Bennett: agencies should use AI for insight, not creative replacement
Jellyfish's Karen Bennett spoke at Cannes about AI reshaping agency-client work, arguing the technology should speed insight, not replace creative judgment.
PPC Land
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Meta launches Developer Tools MCP, cutting dashboard logins to zero
The beta server exposes 10 tools spanning App Review, compliance status, and webhook data, though write access remains limited to a single function for now.
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Azerion's GameDistribution gains 15 million users via gutefrage.net deal
Spiele.gutefrage.net went live June 30, GameDistribution's second white label portal of 2026, raising the question of how many publishers follow next in Europe.
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Google cuts operational emissions 2% as AI supply chain emissions rise 25%
The 11th annual environmental report finds supply chain emissions grew 25% in 2025 on Asia-Pacific grids still short of clean power, straining 2030 climate goals.
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Zeta finds 43% of parents let AI shop with a set budget
Parents outpace non-parents on every AI shopping measure Zeta tracked, from budgeted purchases to brand discovery, signaling where adoption is headed next.
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Japan vehicle dealers gain Google ad format in June rollout
Google last month made vehicle ads available to all vehicle advertisers in Japan, extending a lower-funnel automotive advertising format that the company has been rolling out market by market since 2024.
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Cloudflare exposes AI crawlers hitting sites 50000 times per visitor
Bot Management customers can now filter traffic by Training, Search or Agent use case and compare operators side by side. Will the data shift licensing talks?
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Podscribe now tracks Instagram, TikTok, YouTube posts in one dashboard
Sponsored posts across three platforms now feed attribution reports with no manual setup required. The July release leaves its post-matching method unexplained.
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Ad-Shield co-CEO: 60-80% of ad-blocked traffic is invisible to sites
Over 50% of blocked traffic comes from network settings, not user choice, Ad-Shield's Dustin Cha says, leaving publishers to recover 10-30% of hidden audience.
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NIQ gains YiMian brand and 100 clients in Flywheel Asia deal
NIQ closed the deal this week, absorbing Flywheel's YiMian platform and its 100-plus clients across China and Southeast Asia, extending digital shelf data reach.
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Wikitree joins Taboola DeeperDive network reaching 7 million monthly users
Wikitree becomes one of the first Korean publishers on DeeperDive, joining a network nearing 7 million monthly users as search referral traffic keeps falling.
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Elle, Ghost in the Shell headline Prime Video's July 2026 lineup
Amazon lists over 40 titles and four live sports leagues in Prime Video's July 2026 schedule, led by the Legally Blonde prequel Elle and a new anime series.
