Latest Articles
10023 Articles
Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.
by Luis Rijo
Two Israeli firms built tools that locate and identify Starlink users worldwide, exploiting the advertising identifier data that powers targeted digital ads.
by Luis Rijo
British performance marketing agency Impression expands to New York with two US clients, Exclusive Resorts and AcquireUp, after posting a 27% revenue surge.
by Luis Rijo
YouTube Brandcast 2026 added two-click CTV checkout via Google Pay, AI-driven Custom Sponsorships, plus Costco and Dollar General data in Display & Video 360.
by Luis Rijo
A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI.
by Luis Rijo
Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
by Luis Rijo
Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.
by Luis Rijo
TikTok TopReach enters Q2 open beta combining TopView and TopFeed into one buy, offering 59% incremental reach at 3X lower cost per reach than TopView alone.
by Luis Rijo
Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.
by Luis Rijo
DataBeat's May 2026 US programmatic report shows overall CPMs up 34% YoY, display rising 24%, video recovering, and CTV falling 25.8% amid supply growth.
Preferred Sources now badges links inside AI Overviews and AI Mode, a personalization tool that rewards established audiences while new publishers stay buried.
CNN filed a copyright and trademark lawsuit against Perplexity AI on May 28, alleging the AI search engine copied over 17,000 CNN stories, videos, and images.
YouTube Premium today launched auto speed playback, motion-triggered audio controls, 256kbps TV audio, and AI playlist generation for Android and TV users.
Carl Hendy challenges Google's AI Search preference claims, pointing to data gaps in the Google/Ipsos survey that the industry uses as its main source.
YouTube today launched a prompt-driven custom feed on the Home tab, letting signed-in U.S. viewers type what they want to watch and get a refreshing new feed.
Amazon raises Seller Fulfilled Prime delivery speed thresholds from July 6, 2026, and introduces a zip-code-level delivery promise tool launching in September 2026.
Google's AI Mode now shows sponsored listings mid-conversation, nearly indistinguishable from organic results, as the surface crosses 1 billion monthly users.
Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.
by Luis Rijo
Two Israeli firms built tools that locate and identify Starlink users worldwide, exploiting the advertising identifier data that powers targeted digital ads.
by Luis Rijo
British performance marketing agency Impression expands to New York with two US clients, Exclusive Resorts and AcquireUp, after posting a 27% revenue surge.
by Luis Rijo
YouTube Brandcast 2026 added two-click CTV checkout via Google Pay, AI-driven Custom Sponsorships, plus Costco and Dollar General data in Display & Video 360.
by Luis Rijo
A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI.
by Luis Rijo
Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
by Luis Rijo
Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.
by Luis Rijo
TikTok TopReach enters Q2 open beta combining TopView and TopFeed into one buy, offering 59% incremental reach at 3X lower cost per reach than TopView alone.
by Luis Rijo