Video Amazon launches Commitments Hub for publisher spend management Amazon DSP introduces centralized platform for tracking spending agreements across global markets, addressing advertiser pain points with automated tools and API integration.
AI Technical guide emerges for building functional AI marketing agents Step-by-step framework addresses common development challenges in autonomous marketing automation through proven methodologies shared by developer community.
Audio SiriusXM launches dedicated Taylor Swift channel ahead of new album SiriusXM's 24/7 Taylor Swift channel debuts September 20, targeting 160 million subscribers with strategic celebrity-driven content programming thirteen days before "The Life of a Showgirl" release.
Video Polish viewers maintain steady television habits amid streaming fluctuations Polish television viewing averaged 3 hours 31 minutes daily in August 2025, while streaming captured 9.7% share after July's historic peak, with sports events driving traditional TV engagement.
Data Austrian data protection authority cuts operations amid budget constraints Austrian data protection authority announces major operational cuts starting July 2025 as budget pressures force staff reductions and limit enforcement.
Search Google launches Search Live for voice and camera queries Google opens interactive voice and camera search to all U.S. users, enabling real-time visual troubleshooting and hands-free assistance through mobile devices.
Data DDV360 releases Structured Data Files v9.1 update Structured Data Files v9.1 brings targeted configuration changes for Demand Gen campaigns and updates resource-level targeting options across Display & Video 360.
Search Google Discover adds social posts and creator follows Google announced updates to Discover on September 17, 2025, adding content from X, Instagram, and YouTube Shorts, plus a follow feature for creators.
Search Google teams with StopNCII to combat intimate image abuse Google partners with UK charity to use digital fingerprints for removing non-consensual intimate imagery from search results on a larger scale.
Search Google groups sponsored ads under single header in search results Google changes how ads appear in search results on September 24, 2025, replacing individual sponsored labels with grouped header display format.
Display Advertising executive says programmatic buying "feels very broken" Cameron Armstrong of VCCP discusses broken advertising value exchange, efficiency over effectiveness, and using AI tools to improve impression quality.
Social Reddit marketing expert hosts comprehensive strategy session for brands Reddit marketing strategist shares insights on authentic community engagement and avoiding common brand pitfalls in September session.
Retail Microsoft launches global supplemental feeds for Merchant Center efficiency Microsoft announces targeted product catalog updates without complete data reuploads as peak advertising season approaches.
Search Google launches experimental Windows app in Labs The new desktop search tool combines file access, web search, and AI features through Alt+Space shortcut, building on recent Labs experiments.
Social Meta introduces new advertising formats for Threads platform Meta announces expanded Threads advertising capabilities including carousel ads and new aspect ratios to enhance brand reach across its growing social platform.
AI Meta launches unified API structure for Advantage+ campaigns Meta introduces streamlined campaign creation process replacing separate Advantage+ shopping and app workflows starting May 29, 2025.
Video RTL Deutschland secures Warner Bros. Discovery and DFB-Pokal deals RTL Deutschland announced two strategic content acquisitions January 2025, expanding Warner Bros. Discovery partnership and securing live DFB-Pokal broadcasting rights.
Data Commission launches major effort to simplify EU digital rules The European Commission opens public consultation on September 16 for digital omnibus package targeting reduced administrative burden.
Data Adjust and Google Ads release web-to-app marketing handbook Comprehensive guide reveals strategies to convert mobile web visitors into app users, featuring real-world case studies and performance metrics..
Display OpenX enables automated partner discounts to preserve media budgets OpenX launches automated discount system for 80+ curation and data partners, allowing agencies to reduce technology costs while maintaining spending on working media within OpenXSelect platform.
Data Spanish data protection authority orders business data firm to delete €1.8 million worth of records Spanish DPA fines data broker €1.8 million for illegally processing business owner personal data without valid legal basis under GDPR rules affecting marketing industry.
Search Google search bug floods results with ads across global markets Google search bug on September 17 overwhelms search results with ads globally. Users report 22 ads per page. Technical glitch affects users worldwide from 1am to 6am ET.
Search ChatGPT enhances search with accuracy improvements and shopping detection OpenAI reduces hallucinations by 45% while improving shopping intent recognition and answer formatting across all user tiers.
Data Google discontinues Business Profile Q&A API effective November 3 Google notified developers on September 17, 2025, about discontinuing the My Business Q&A API on November 3, 2025, affecting businesses relying on programmatic question management capabilities.
Data IAB Australia unveils comprehensive market mix modeling vendor landscape IAB Australia releases detailed landscape report profiling twelve market mix modeling vendors as advertisers increasingly adopt holistic measurement approaches amid privacy changes and attribution challenges.
