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Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis.
by Luis Rijo
RevenueCat's 2026 State of Subscription Apps reveals top apps growing 80% YOY while the bottom 25% shrink 33%, across 115,000 apps and $16B in revenue.
by Luis Rijo
ShowHeroes acquires Munich-based Traffective, creating a platform with 2,000 publisher partners and 25 billion monthly ad impressions across CTV, video and display.
by Luis Rijo
NIQ's Early Market Read delivers U.S. weekly sales data as fast as two days after week's close, cutting the standard nine-day reporting cycle by seven days for CPG teams.
by Luis Rijo
Netflix expands its Ads Suite on March 4 with Amazon DSP audiences, Yahoo DSP behavioral signals, and a proprietary Conversion API tested by Tinuiti with 75%+ benchmark gains.
by Luis Rijo
CIMM and 4As today released a study of 197 marketers showing advertiser measurement confidence lags capability across TV and video, with 43% citing cross-platform gaps.
by Luis Rijo
Google today notified AdSense for Search publishers of a 100 native style ID limit per account, effective June 3, 2026, with automated cleanup starting April 4.
by Luis Rijo
California's privacy agency fined PlayOn Sports $1.1M for forcing students to click "agree" to ad tracking before using digital tickets at high school events.
by Luis Rijo
Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis.
by Luis Rijo
Google's March 2026 spam and core updates hit within 72 hours while IAB NewFronts, Amazon AI prompts, and ChatGPT location data reshape digital advertising.
A federal judge approved the Google RTB privacy class-action settlement on March 26, 2026, requiring a new opt-in control limiting data shared in ad auctions, with $21.8M in attorney fees.
Amazon's Sponsored Products and Sponsored Brands prompts exited beta on March 25, 2026, introducing CPC charges for AI-generated shopping conversations previously free since November 2025.
Germany's digital economy association BVDW published a 24-page email marketing guide on March 18, 2026, covering AI agents, KPIs, accessibility, and GDPR compliance.
YouTube expands its Shopping affiliate program to all YouTube Partner Program creators, including those with just 500 subscribers, opening product tagging and commissions to smaller channels across 12 countries.
Brave browser grew from 80M to 109M monthly active users while selling its own ads after blocking publishers' - Jean-Paul Schmetz explains the model in detail.
A ShowHeroes and Omnicom Media Netherlands study of 4,377 consumers finds FAST adoption rising sharply in Europe while SAVOD growth stalls, with major implications for CTV ad strategy.
Pinterest launches Promote a Pin on March 24, 2026, letting creators and small businesses boost content without advertising experience using AI targeting across 619 million users.
Trade Desk CEO Jeff Green spent $150M of his own money buying TTD stock, citing AI conviction, a bigger TAM, and a dismissal of Wall Street's "software is dead" thesis.
by Luis Rijo
RevenueCat's 2026 State of Subscription Apps reveals top apps growing 80% YOY while the bottom 25% shrink 33%, across 115,000 apps and $16B in revenue.
by Luis Rijo
ShowHeroes acquires Munich-based Traffective, creating a platform with 2,000 publisher partners and 25 billion monthly ad impressions across CTV, video and display.
by Luis Rijo
NIQ's Early Market Read delivers U.S. weekly sales data as fast as two days after week's close, cutting the standard nine-day reporting cycle by seven days for CPG teams.
by Luis Rijo
Netflix expands its Ads Suite on March 4 with Amazon DSP audiences, Yahoo DSP behavioral signals, and a proprietary Conversion API tested by Tinuiti with 75%+ benchmark gains.
by Luis Rijo
CIMM and 4As today released a study of 197 marketers showing advertiser measurement confidence lags capability across TV and video, with 43% citing cross-platform gaps.
by Luis Rijo
Google today notified AdSense for Search publishers of a 100 native style ID limit per account, effective June 3, 2026, with automated cleanup starting April 4.
by Luis Rijo
California's privacy agency fined PlayOn Sports $1.1M for forcing students to click "agree" to ad tracking before using digital tickets at high school events.
by Luis Rijo