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Platform data shows browse recommendations dropped from six long-form videos per row to just two, redirecting 80% of available slots toward Shorts content.
by Luis Rijo
Advertising veterans warn new AI protocol ignores fraud risks while major platforms resist adoption that threatens vendor lock-in profits.
by Luis Rijo
eBay launched its Live shopping platform in Germany on November 29, delivering real-time auctions and instant purchases through streamed events from sellers.
by Luis Rijo
Adform acquires Splicky from Goldbach Group, adding DOOH capabilities and 200 clients to strengthen its position in DACH programmatic markets before December 31 close.
by Luis Rijo
Google's third core update of 2025 devastated Discover traffic for news publishers during peak holiday season, while OpenAI signals advertising ambitions and major ad tech consolidation reshapes the competitive landscape.
by Luis Rijo
Sponsored content surpassed paid subscriptions as the dominant revenue model for email newsletters in 2025, with 77% of new publications seeking advertising partnerships compared to just 2% operating paywalls.
by Luis Rijo
Industry veterans warn Ad Context Protocol ignores fraud risks that plagued similar standards while major platforms lack incentive to adopt it.
by Luis Rijo
Marc Berg shared three critical lessons from leading Statista through 2025 as data became the new battleground for AI partnerships with tech giants.
by Luis Rijo
Platform data shows browse recommendations dropped from six long-form videos per row to just two, redirecting 80% of available slots toward Shorts content.
by Luis Rijo
Survey of 280 news executives reveals Google Search traffic fell 38% in US, with publishers pivoting to YouTube and AI platforms while questioning industry survival.
Google VP Dan Taylor reveals why Gemini remains ad-free while AI Mode and AI Overviews monetize, addressing infrastructure costs and competitive positioning concerns.
Paul Archer, founder of brand advocacy platform Duel, argues AI automation will replace traditional influencer managers with "advocacy engineers" managing 100,000+ customer advocates.
OpenAI today confirmed advertising tests for ChatGPT's free and Go tiers starting within weeks, ending months of speculation about monetization strategy.
Amazon expands AI bot blocking while retailers launch autonomous shopping tools during critical Black Friday period, as Google's Gemini 3 begins powering search queries and agency consolidation continues reshaping the advertising landscape.
Adrian Gluck responds to Vulcan Strength lawsuit on November 20, 2025, defending negative TALOS review and documenting assembly issues, cable problems, and design flaws.
Google, Meta, and AI platforms clash over privacy regulations and advertising control as publishers struggle with AI crawler economics and platforms race to deploy agentic features for holiday shopping campaigns this week.
Amazon, Google, and IAB Tech Lab accelerate autonomous campaign tools while publishers face measurement challenges from bot-like agentic traffic flooding platforms.
Platform data shows browse recommendations dropped from six long-form videos per row to just two, redirecting 80% of available slots toward Shorts content.
by Luis Rijo
Advertising veterans warn new AI protocol ignores fraud risks while major platforms resist adoption that threatens vendor lock-in profits.
by Luis Rijo
eBay launched its Live shopping platform in Germany on November 29, delivering real-time auctions and instant purchases through streamed events from sellers.
by Luis Rijo
Adform acquires Splicky from Goldbach Group, adding DOOH capabilities and 200 clients to strengthen its position in DACH programmatic markets before December 31 close.
by Luis Rijo
Google's third core update of 2025 devastated Discover traffic for news publishers during peak holiday season, while OpenAI signals advertising ambitions and major ad tech consolidation reshapes the competitive landscape.
by Luis Rijo
Sponsored content surpassed paid subscriptions as the dominant revenue model for email newsletters in 2025, with 77% of new publications seeking advertising partnerships compared to just 2% operating paywalls.
by Luis Rijo
Industry veterans warn Ad Context Protocol ignores fraud risks that plagued similar standards while major platforms lack incentive to adopt it.
by Luis Rijo
Marc Berg shared three critical lessons from leading Statista through 2025 as data became the new battleground for AI partnerships with tech giants.
by Luis Rijo