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Display   -   Mar 21, 2026 AutoBait exposed: inside the AI slop factory draining ad budgets
Two domains, same AI-generated articles and images - AutoBait's identical content across MFA sites.

DoubleVerify's Fraud Lab uncovered AutoBait, a 200+ domain MFA network using exposed AI prompts, costing advertisers millions in wasted impressions.

by Luis Rijo
Display   -   Mar 21, 2026 Mobile gaming ads convert the same day: what Kantar's 2,500-person study reveals
Mobile gaming ad purchase timing: 38% buy within 3 months, 71% convert same day.

Kantar's February 2026 study of 2,500 U.S. mobile gamers found 71% buy the same day they see a mobile game ad, challenging assumptions about the channel's commercial reach.

by Luis Rijo
DOOH   -   Mar 21, 2026 pDOOH investment set to surge 44% as programmatic takes over half of campaigns
Share of campaigns including pDOOH: past vs. next 18 months by market, VIOOH 2026 report.

Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.

by Luis Rijo
Data   -   Mar 21, 2026 Smartly signs LOI to buy INCRMNTAL, adding always-on incrementality
INCRMNTAL's Tel Aviv office, the AI incrementality measurement platform acquired by Smartly.

Smartly signed a letter of intent on March 16, 2026, to acquire INCRMNTAL, an AI-powered incrementality platform that measures marketing impact without user-level data.

by Luis Rijo
Social   -   Mar 21, 2026 The Times doubled conversions on Reddit with Max campaigns - here's how
Reddit ad from The Times offering £1 for 4 months subscription, part of a Max campaigns test.

The Times used Reddit's AI-powered Max campaigns beta, launched January 5, 2026, to achieve a 2x conversion rate and 26% higher CTR through automated creative optimisation.

by Luis Rijo
Social   -   Mar 17, 2026 Meta's consent-for-ads model still falls short, says EU consumer body
User stuck in mud between ad-filled corridor and blocked path in a digital data labyrinth.

BEUC today published a 13-page analysis finding Meta's January 2026 consent-for-ads update still violates the DMA, GDPR, and Unfair Commercial Practices Directive.

by Luis Rijo
AI   -   Mar 17, 2026 Perion's Outmax AI agent turns audited numbers into an adtech case study
Outmax AI agent grows advertiser spend from $50K to $20M across YouTube and Meta in 24 months.

Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.

by Luis Rijo
Data   -   Mar 17, 2026 The science of too many choices: what Sheena Iyengar's research means for marketers
Person frozen before endless jam shelves vs. confidently choosing from six jars.

Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.

by Luis Rijo
Two domains, same AI-generated articles and images - AutoBait's identical content across MFA sites.
Display   -   Mar 21, 2026 AutoBait exposed: inside the AI slop factory draining ad budgets

DoubleVerify's Fraud Lab uncovered AutoBait, a 200+ domain MFA network using exposed AI prompts, costing advertisers millions in wasted impressions.

by Luis Rijo
Display   -   Mar 21, 2026 Mobile gaming ads convert the same day: what Kantar's 2,500-person study reveals by Luis Rijo
Mobile gaming ad purchase timing: 38% buy within 3 months, 71% convert same day.
DOOH   -   Mar 21, 2026 pDOOH investment set to surge 44% as programmatic takes over half of campaigns by Luis Rijo
Share of campaigns including pDOOH: past vs. next 18 months by market, VIOOH 2026 report.
Data   -   Mar 21, 2026 Smartly signs LOI to buy INCRMNTAL, adding always-on incrementality by Luis Rijo
INCRMNTAL's Tel Aviv office, the AI incrementality measurement platform acquired by Smartly.
Social   -   Mar 21, 2026 The Times doubled conversions on Reddit with Max campaigns - here's how by Luis Rijo
Reddit ad from The Times offering £1 for 4 months subscription, part of a Max campaigns test.
Social   -   Mar 17, 2026 Meta's consent-for-ads model still falls short, says EU consumer body by Luis Rijo
User stuck in mud between ad-filled corridor and blocked path in a digital data labyrinth.
AI   -   Mar 17, 2026 Perion's Outmax AI agent turns audited numbers into an adtech case study by Luis Rijo
Outmax AI agent grows advertiser spend from $50K to $20M across YouTube and Meta in 24 months.
Data   -   Mar 17, 2026 The science of too many choices: what Sheena Iyengar's research means for marketers by Luis Rijo
Person frozen before endless jam shelves vs. confidently choosing from six jars.
Featured Articles 8 Articles
Retail   -   Apr 10, 2026 Google's 2026 retail ad playbook: product data, CTV, and agentic commerce
Three Google Ads experts discuss retail advertising strategy in the Ads Decoded series.

Google Ads Decoded April 8 episode details how product feeds now power CTV, AI Mode, and agentic checkout - with conversion uplift data for retail advertisers.

AI   -   Apr 10, 2026 Massachusetts' top court rules Meta can't hide behind Section 230 in kids' addiction case
Child scrolling Instagram on smartphone with glowing Meta logo on wall in dark room.

Massachusetts Supreme Judicial Court today ruled Section 230 does not shield Meta from state claims that Instagram was deliberately designed to addict children.

Video   -   Apr 10, 2026 YouTube Premium raises US prices by up to $4/month starting June 2026
YouTube Play button monument in a desert surrounded by cancelled subscription receipts.

YouTube Premium raises US prices by up to $4/month in April 2026, with the individual plan climbing to $15.99 and the family plan reaching $26.99 monthly.

AI   -   Apr 10, 2026 Trade Desk under siege while Amazon tightens its grip on sellers
Two fists crack a marble table between The Trade Desk and Amazon logos in a power standoff.

The Trade Desk faces holdco backlash, Amazon rewires seller billing and streaming pricing, LinkedIn is sued over browser surveillance, and Google's March core update ends.

AI   -   Apr 10, 2026 Most TV viewers distrust AI search results, Gracenote study finds
AI chatbots answering TV content queries on a connected television screen interface.

Gracenote's 2026 study of 4,003 U.S. users finds AI chatbots gaining ground fast in TV content discovery, but 75% of all users still verify chatbot results.

AI   -   Apr 10, 2026 Taboola's DeeperDive hits 7 million users and expands to six languages
GenAI engines monthly active users: ChatGPT 810M, Gemini 750M, DeeperDive 7M. Apr 2026. Data compiled by Taboola.

Taboola's DeeperDive reached nearly 7 million monthly active users in six months and is expanding to French, German, Hebrew, Japanese, Korean, and Spanish.

Display   -   Apr 09, 2026 Amazon opens DSP inventory management APIs - what changed in March
Amazon Ads inventory management API hub with programmatic deal pipes converging at center.

Amazon Ads launched unified inventory management APIs in open beta in March 2026, consolidating deals, proposals, and inventory groups under the API v1 model.

Data   -   Apr 09, 2026 LinkedIn hit with class action over hidden browser scan of 6,000 extensions
LinkedIn fingerprint with data streams leaking to third parties, BrowserGate lawsuit visual.

Class action filed April 6 alleges LinkedIn secretly scanned Chrome users for 6,000 extensions and routed device fingerprints to undisclosed third parties.

Latest Articles 9345 Articles
Display   -   Mar 21, 2026 AutoBait exposed: inside the AI slop factory draining ad budgets
Two domains, same AI-generated articles and images - AutoBait's identical content across MFA sites.

DoubleVerify's Fraud Lab uncovered AutoBait, a 200+ domain MFA network using exposed AI prompts, costing advertisers millions in wasted impressions.

by Luis Rijo
Display   -   Mar 21, 2026 Mobile gaming ads convert the same day: what Kantar's 2,500-person study reveals
Mobile gaming ad purchase timing: 38% buy within 3 months, 71% convert same day.

Kantar's February 2026 study of 2,500 U.S. mobile gamers found 71% buy the same day they see a mobile game ad, challenging assumptions about the channel's commercial reach.

by Luis Rijo
DOOH   -   Mar 21, 2026 pDOOH investment set to surge 44% as programmatic takes over half of campaigns
Share of campaigns including pDOOH: past vs. next 18 months by market, VIOOH 2026 report.

Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.

by Luis Rijo
Data   -   Mar 21, 2026 Smartly signs LOI to buy INCRMNTAL, adding always-on incrementality
INCRMNTAL's Tel Aviv office, the AI incrementality measurement platform acquired by Smartly.

Smartly signed a letter of intent on March 16, 2026, to acquire INCRMNTAL, an AI-powered incrementality platform that measures marketing impact without user-level data.

by Luis Rijo
Social   -   Mar 21, 2026 The Times doubled conversions on Reddit with Max campaigns - here's how
Reddit ad from The Times offering £1 for 4 months subscription, part of a Max campaigns test.

The Times used Reddit's AI-powered Max campaigns beta, launched January 5, 2026, to achieve a 2x conversion rate and 26% higher CTR through automated creative optimisation.

by Luis Rijo
Social   -   Mar 17, 2026 Meta's consent-for-ads model still falls short, says EU consumer body
User stuck in mud between ad-filled corridor and blocked path in a digital data labyrinth.

BEUC today published a 13-page analysis finding Meta's January 2026 consent-for-ads update still violates the DMA, GDPR, and Unfair Commercial Practices Directive.

by Luis Rijo
AI   -   Mar 17, 2026 Perion's Outmax AI agent turns audited numbers into an adtech case study
Outmax AI agent grows advertiser spend from $50K to $20M across YouTube and Meta in 24 months.

Perion's 2025 Form 20-F, filed March 16, 2026 with the SEC, documents how its Outmax AI execution agent drove CTV revenue up 59% in Q4 and scaled one client's spend from $50K to $20M in 24 months, while operating as a cross-DSP optimization layer no single platform can replicate.

by Luis Rijo
Data   -   Mar 17, 2026 The science of too many choices: what Sheena Iyengar's research means for marketers
Person frozen before endless jam shelves vs. confidently choosing from six jars.

Choice overload reduces conversions by up to 90%. Sheena Iyengar's landmark research on decision paralysis carries direct implications for digital advertising and product strategy.

by Luis Rijo
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