Latest Articles
8837 Articles
OpenAI enhances ChatGPT search with smarter responses, improved conversational context handling, and image search.
by Luis Rijo
PayPal introduces interactive advertising format enabling direct purchases without leaving content.
by Luis Rijo
Google launches conversational audio summaries powered by Gemini models for hands-free search experience.
by Luis Rijo
OpenAI implements additional tracking codes to help marketers measure traffic from AI search interface.
by Luis Rijo
Exclusive integration through Amazon DSP delivers 80M U.S. households for connected TV advertising campaigns.
by Luis Rijo
Status screen advertisements debut with cross-platform targeting as privacy advocates warn of enforcement challenges.
by Luis Rijo
AI search channels may drive equal economic value to traditional search by 2027, with visitors converting at significantly higher rates.
by Luis Rijo
Netflix advertising inventory becomes accessible through Trade Desk programmatic platform for Japanese marketers in 2025.
by Luis Rijo
OpenAI enhances ChatGPT search with smarter responses, improved conversational context handling, and image search.
by Luis Rijo
OpenAI monetization head envisions future where small businesses create campaigns through prompts instead of hiring performance marketers to run ChatGPT ads.
Bad Bunny claims 380 million weekly views as DtMF and BAILE INOLVIDABLE crack top 10s across 8 territories, proving catalog depth beats viral moments.
Google's Brandon Ervin reveals why legacy campaign structures built around keywords are holding back AI-powered Search campaigns and shares the new consolidation framework.
Industry speculation points to June 23-26, 2026 timing for Prime Day as Amazon seeks to redistribute promotional revenue across fiscal quarters.
OpenAI begins testing ChatGPT ads at $60 CPM while Google launches AI Mode shopping ad formats, Discover gets a core update, and Spotify drops manual coding.
Penske Media filed opposition arguments February 12 accusing Google of shattering the fundamental exchange that sustained the open internet for decades.
Google introduces shopping ad format in AI Mode on February 11, 2026, as VP Vidhya Srinivasan positions agentic commerce and Gemini-powered tools as defining marketing trends.
Advertising platform faces $75 million revenue headwind in 2026 after major retailers slash managed services.
OpenAI enhances ChatGPT search with smarter responses, improved conversational context handling, and image search.
by Luis Rijo
PayPal introduces interactive advertising format enabling direct purchases without leaving content.
by Luis Rijo
Google launches conversational audio summaries powered by Gemini models for hands-free search experience.
by Luis Rijo
OpenAI implements additional tracking codes to help marketers measure traffic from AI search interface.
by Luis Rijo
Exclusive integration through Amazon DSP delivers 80M U.S. households for connected TV advertising campaigns.
by Luis Rijo
Status screen advertisements debut with cross-platform targeting as privacy advocates warn of enforcement challenges.
by Luis Rijo
AI search channels may drive equal economic value to traditional search by 2027, with visitors converting at significantly higher rates.
by Luis Rijo
Netflix advertising inventory becomes accessible through Trade Desk programmatic platform for Japanese marketers in 2025.
by Luis Rijo