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As the advertising industry grapples with evaluating greenhouse gas emissions from digital campaigns, Teads, a global media platform, announced a new Carbon Reduction Program at Cannes Lions.
by Luis Rijo
Magnite today announced its SpringServe ad serving technology is now managing video advertising on Yomiuri Telecasting Corporation's (YTV) on-demand platforms, ytv MyDo! and TVer.
by Luis Rijo
Streaming services continued their dominance in May 2024, reaching a record high of 38.8% of total TV usage according to Nielsen's latest Gauge™ report.
by Luis Rijo
Nielsen yesterday announced an update to their Mexican television viewership report, "The Gauge Mexico." This update aims to provide more accurate data on streaming viewership habits in Mexico.
by Luis Rijo
Microsoft Clarity yesterday announced the integration of its session recording software with HubSpot, a popular customer relationship management (CRM) platform.
by Luis Rijo
Advertisers can now see the number of users who are eligible for remarketing and ads personalization directly in GA4
by Luis Rijo
Oracle Corporation this week announced the end-of-life (EOL) of its Advertising products and services.
by Luis Rijo
These advancements aim to empower both Snapchat users and AR developers to create more engaging and creative AR experiences.
by Luis Rijo
As the advertising industry grapples with evaluating greenhouse gas emissions from digital campaigns, Teads, a global media platform, announced a new Carbon Reduction Program at Cannes Lions.
by Luis Rijo
Meta launched Ads CLI on April 29, letting developers and AI agents create and manage ad campaigns directly from the terminal without writing custom code.
USA TODAY Co. Q1 2026: AI licensing with Meta and Microsoft plus digital subscriptions push adjusted EBITDA up 45% and revenue to best trend in four years.
Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently.
Meta up 33%, Google Search up 19%, Amazon up 24%: millions of SMBs outside agency chains, not large brands, are fuelling platform advertising growth in Q1 2025.
Amazon's Prime Video today detailed its May 2026 slate: new originals, live sports across five leagues, and Amazon Music festival livestreams for US viewers.
Alphabet posts $109.9B in Q1, X replaces its entire ad stack, Omnicom runs live agentic buys, and OpenAI formalizes advertiser data-sharing in one dense week.
Walmart Connect launches Connect Select CTV marketplace in Walmart DSP with Magnite, PubMatic, FreeWheel, and first-party shopper data for all advertisers.
OpenAI updated its US privacy policy on April 30 to formalize advertiser data sharing, purchase data receipt, and user targeting through marketing partners.
As the advertising industry grapples with evaluating greenhouse gas emissions from digital campaigns, Teads, a global media platform, announced a new Carbon Reduction Program at Cannes Lions.
by Luis Rijo
Magnite today announced its SpringServe ad serving technology is now managing video advertising on Yomiuri Telecasting Corporation's (YTV) on-demand platforms, ytv MyDo! and TVer.
by Luis Rijo
Streaming services continued their dominance in May 2024, reaching a record high of 38.8% of total TV usage according to Nielsen's latest Gauge™ report.
by Luis Rijo
Nielsen yesterday announced an update to their Mexican television viewership report, "The Gauge Mexico." This update aims to provide more accurate data on streaming viewership habits in Mexico.
by Luis Rijo
Microsoft Clarity yesterday announced the integration of its session recording software with HubSpot, a popular customer relationship management (CRM) platform.
by Luis Rijo
Advertisers can now see the number of users who are eligible for remarketing and ads personalization directly in GA4
by Luis Rijo
Oracle Corporation this week announced the end-of-life (EOL) of its Advertising products and services.
by Luis Rijo
These advancements aim to empower both Snapchat users and AR developers to create more engaging and creative AR experiences.
by Luis Rijo