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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
A Nielsen study, released today, revealed the majority of consumers are actively avoiding ads across various media platforms, including podcasts, streaming services, and live TV.
Apple today announced the most popular podcasts of 2023, highlighting the top shows that captured the attention of listeners in the US.
Audiobox significantly expands the capabilities of generative AI for audio, enabling users to create custom audio content with greater ease and control.
by Luis Espada
Audiobox significantly expands the capabilities of generative AI for audio, enabling users to create custom audio content with greater ease and control.
by Luis Espada
A Nielsen study, released today, revealed the majority of consumers are actively avoiding ads across various media platforms, including podcasts, streaming services, and live TV.
by Luis Espada
Apple today announced the most popular podcasts of 2023, highlighting the top shows that captured the attention of listeners in the US.
by Luis Espada
Marketing is the activity of identifying, anticipating, and satisfying customer needs. It involves the creation, communication, delivery, and exchange of offerings that have value for customers, clients, partners, and society at large.
by Luis Espada
Podster, a Danish podcast company, has entered a major licensing agreement with RTL Deutschland, Germany's leading media house, to adapt and distribute high-quality German podcasts to a global audience.
by Luis Espada
SiriusXM and FOX News Media today announced a new long-term agreement to continue carrying FOX News Channel (FNC), FOX Business Network (FBN) and FOX News Headlines 24/7 exclusively across SiriusXM’s platforms.
by Luis Espada
YouTube announced last month that it will discontinue Google Podcasts in 2024 and moving all podcasts to YouTube Music. Google says this is part of a broader effort to create a centralized podcast destination that is better for both listeners and podcasters.
by Luis Espada
Spotify today announced the financial results for Q4 2022. Spotify Ad Revenue grew 14% in Q4 last year to 449 million euros.
by Luis Espada