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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 377 Articles
Audio   -   Feb 23, 2021 Podimo raises 11,2 million Euros
Podimo raises 11,2 million Euros

Podimo is a podcast and short-form audio platform, available in Germany, for 4,99 euros a month.

by Luis Rijo
Audio   -   Feb 22, 2021 Spotify launches an audio advertising marketplace
Spotify launches an audio advertising marketplace

Spotify Audience Network is Spotify's audio marketplace.

by Luis Rijo
Audio   -   Feb 22, 2021 Spotify introduces a beta for podcast ad-buying in Spotify Ad Studio
Spotify introduces a beta for podcast ad-buying in Spotify Ad Studio

The new beta is available in the U.S. only.

by Luis Rijo
Audio   -   Feb 07, 2021 Spotify ad revenue rose 29% in 2020
Spotify ad revenue rose 29% in 2020

in 2020, Spotify recorded 281 million euros in ad revenue.

by Luis Rijo
Audio   -   Feb 07, 2021 Amazon Music launches podcasts in Canada
Amazon Music launches podcasts in Canada

Amazon this month announced the launch of podcasts in Amazon Music, in Canada.

by Luis Rijo
Audio   -   Jan 17, 2021 Triton Digital releases the top 100 podcasts in Australia
Triton Digital releases the top 100 podcasts in Australia

Last month, the podcast Stuff You Should Know (ARN/iHeartMedia) reclaimed the #1 spot as the most downloaded podcast in Australia.

by Luis Rijo
Audio   -   Jan 11, 2021 Deezer introduces Sponsored Editorial Playlists
Deezer introduces Sponsored Editorial Playlists

With Deezer's Sponsored Editorial Playlists, advertisers can ‘take over’ Deezer’s editorial playlists to get closer to millions of Free subscribers.

by Luis Rijo
Audio   -   Jan 06, 2021 Red FM starts using Triton Digital for audio monetization
Red FM starts using Triton Digital for audio monetization

Red FM is one of the largest private radio networks in India.

by Luis Rijo
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