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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Blubrry Podcasting last week integrated Auphonic, offering now audio mastering during the publishing process. Blubrry is offering a 30-day free trial for any hosting customer to try Media Mastering, starting Jan. 19. After this trial, it will be an additional monthly fee.
PRISA today announced its audio advertising revenue grew 43% last year, over the previous year. PRISA Audio registered up 574 million downloads and 971 million listening hours last year - a year-over-year increase of 39% and 17%, respectively.
Triton Digital last week announced the release of the U.S. Year-End Podcast Report. Podcast downloads increased by 20% in 2022 over the prior year, with an average of 3.8 hours of content downloaded per listener, per week.
by Luis Espada
Triton Digital last week announced the release of the U.S. Year-End Podcast Report. Podcast downloads increased by 20% in 2022 over the prior year, with an average of 3.8 hours of content downloaded per listener, per week.
by Luis Espada
Blubrry Podcasting last week integrated Auphonic, offering now audio mastering during the publishing process. Blubrry is offering a 30-day free trial for any hosting customer to try Media Mastering, starting Jan. 19. After this trial, it will be an additional monthly fee.
by Luis Espada
PRISA today announced its audio advertising revenue grew 43% last year, over the previous year. PRISA Audio registered up 574 million downloads and 971 million listening hours last year - a year-over-year increase of 39% and 17%, respectively.
by Luis Espada
Apple today launched the second generation of the HomePod, for $299 or €349. HomePod is the smart speaker integrated into the Apple ecosystem, and packed with the personal assistant Siri.
by Luis Espada
This feature enables creators to authorize Omny Studio to deliver free and subscriber episodes to Apple Podcasts on their behalf.
by Luis Espada
Google clarifies when DV360's partner and advertiser accounts can be suspended because of ad policies.
by Luis Espada
Vibenomics delivers music, messaging and programmatic audio ads.
by Luis Espada
Podtrac this week released a study covering the top 250 measured podcasts. The study found that 22% (54 podcasts) posted full video episodes on YouTube, and 11% (29 podcasts) posted audio only episodes on YouTube. 63% of top audio weekly podcasts post inconsistently or not at all to YouTube, even
by Luis Espada