IAS says it is the first ad verification company to help marketers avoid misinformation content based on GDI’s standards.

IAB Tech Lab says the Open Source Initiative aims to increase transparency and collaboration across the advertising community.

DoubleVerify this week announced the financial results for the second quarter of 2021. DoubleVerify registered a revenue of $76.5 million, an increase of 44%.

IAB Europe today released a Guide to Contextual Advertising, a document with 34 pages providing education on alternatives to third-party cookies.

The Paris-based startup this month raised $40 million in a Series B round, led by Elephant and Breega.

Each certification completed between August 2 and August 6 - the World Certification Week -, including recertifications and multiple certifications achieved by the same learner, represents $5 toward supporting education around the world.

The combination of both companies will represent an advertising technology platform with over $200 billion in annualized media spend and over 1 trillion monthly ad impressions.

Publishers have now an easy consent manager that automatically is setup by Google.