The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
IAB Tech Lab receives donation of AI-powered taxonomy mapper from Mixpeek, accelerating Content Taxonomy 2.x to 3.1 migration from weeks to seconds using TF-IDF and LLM methods.
Meta announces construction of a 1-gigawatt data center campus in Lebanon, Indiana, representing over $10 billion in infrastructure investment and community commitments including 4,000 construction jobs and 300 operational positions.
Dating app users increasingly reject sharing names and phone numbers while accepting health data disclosure, driven by cybersecurity concerns in 2025 Verve report.
FTC economists explain two-sided market loyalty discounts in Surescripts case, revealing patterns strikingly similar to how telecom streaming bundles may foreclose competition today.
MTN Ghana deployed Huawei's self-adjusting Alpha Antenna on February 14, boosting traffic 6.8% and cutting maintenance costs by 97% as China deepens Africa tech foothold.
CMA accepts non-binding commitments from Apple and Google on app review transparency while competitors demand stricter antitrust enforcement on mobile platforms.
Court of Justice rules companies can directly challenge European Data Protection Board binding decisions, overturning lower court and potentially reshaping GDPR enforcement across the bloc.
Federal prosecutors claim defendant's Claude chatbot queries lack attorney-client privilege in securities fraud case, citing AI's non-attorney status and Anthropic's data policies.
