Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

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Data - Dec 29, 2024 VW software subsidiary exposes data of 800,000 electric vehicles

VW software unit exposes location data and personal details of 800,000 electric vehicles across Europe

Cariad's security breach reveals detailed location data and personal information of electric vehicle owners across Europe

by Luis Rijo

Display - Dec 27, 2024 Swiss media houses join Google News Showcase amid market concentration concerns

Selected news organizations by Google in Switzerland

Major Swiss publishers partner with Google for news licensing, raising questions about media market dynamics and content access.

by Luis Rijo

Data - Dec 27, 2024 Understanding AdSense Ad Serving Limits

Visual diagram showing how Google AdSense evaluates traffic quality and implements ad serving restrictions

An in-depth look at how Google AdSense's ad serving limits work, what triggers them, and their effects on website monetization.

by Luis Rijo

Data - Dec 26, 2024 Chrome browser enhances form autofill to reduce checkout abandonment rates

Data visualization showing Chrome autofill's impact: reduced form abandonment and faster checkout times

Google's Chrome team releases autofill improvements showing 75% reduction in form abandonment and 35% faster completion times.

by Luis Rijo

Data - Dec 26, 2024 Dutch regulator fines Coolblue over cookie consent violations in online shop

The Dutch Data Protection Authority imposes a €40,000 penalty on Coolblue for automatically assuming visitor consent for cookies.

by Luis Rijo

Data - Dec 25, 2024 New AdMob policy requires app-ads.txt from January 2025

Google AdMob introduces mandatory app verification through app-ads.txt implementation for new apps starting January 2025.

by Luis Rijo

Data - Dec 25, 2024 Magnite expands audience data solution across India and Southeast Asian markets

Independent ad tech firm Magnite launches publisher-focused audience targeting solution in Asia, expanding data monetization capabilities.

by Luis Rijo

Data - Dec 25, 2024 Ryanair faces GDPR complaint over mandatory facial recognition for new accounts

Privacy group noyb files complaint against Ryanair's biometric verification system, citing violations of EU data protection laws.

by Luis Rijo

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