12% of all display ads served by Google are now AMP ads February 20, 2019 0 Google today announced that as of January this year, 12% of all display ads served by Google are now AMPHTML ...
Telaria partner with White Ops to prevent to prevent invalid and fraudulent traffic August 13, 2018 0 Telaria last month announced a partnership with White Ops to prevent invalid and fraudulent traffic from entering the bid process ...
Display & Video 360 has DCO (data-driven creatives) since July August 9, 2018 0 With the transition from Doubleclick Bid Manager to Display & Video 360 (Google Marketing Platform), Google introduced new creative updates. ...
Display & Video 360 now allows buyers to buy only ads.txt inventory August 5, 2018 0 Google's DSP (former Doubleclick Bid Manager - DBM) is now allowing marketers and agencies to run campaigns on sites that ...
Display & Video 360 will merge DCM (creative) and DBM (buying) July 16, 2018 0 Starting on July 24th, Doubleclick Bid Manager (DBM) will become the new Display & Video 360, part of Google Marketing ...
Google opens the advertising products to measurement partners July 16, 2018 0 Google Measurement Partners is a new program where Google did partnerships to offer brands a variety of options to measure ...