Marketing News

Listen Mark Zuckerberg, CEO of Facebook, when he yesterday announced the launch of dating features on Facebook. Zuckerberg said there are 200 million people listed as single on Facebook, "so clearly there is something to do here." Zuckerberg, at F8 Conference, clarified that the features were designed to

Alexa, as of today, is supporting kid skills in the UK and Germany, Amazon announced today. According to Max Amordeluso, EU Lead Evangelist at Amazon, "developers can now create fun and educational experiences for kids under the age of 16 using the UK and German Alexa Skills Kits."

In 2017, Google released Google Posts, a feature of Google My Business (GMB) platform. The posts can contain an image, a text (up to 300 words), an event, and users can use call-to-action buttons including "Book" "Order Online" "Buy" "Learn More" "

WPP announced yesterday the full ownership of Y&R, Sudler and Wunderman, joint venture agencies in Southeast Asia and Taiwan, and also Dentsu Sudler & Hennessey in Japan. According to WPP, the acquisition followed a share swap transaction with Dentsu. Southeast Asia is home to many of the world&

The European Parliament, Council and Commission announced last week that they reached an agreement on the main elements of revised rules to apply to audiovisual media across Europe. The new rules will cover not only the traditional TV broadcasters but also the Video on Demand (VOD) providers, like Netflix, and

Last week, on April 25, the European Comission announced measures to increase the availability of data in the EU. The European Comission (EC) wants to boost the free flow of non-personal data in the Digital Single Market, as "data-driven innovation is a key enabler of market growth, job creation,

Rob Goldman, Vice President of Ads, at Facebook, wrote that Facebook product is social media and the ads exist to fund that. For the question: "If I’m not paying for Facebook, am I the product?" - Rob Goldman replied: "No." Facebook clarified that is not

Asha Sharma, Head of Product, Social Good, at Facebook said last week that "in the coming weeks, Facebook is eliminating the platform fee on all fundraisers for personal causes, helping maximize their support." Facebook announced the introduction of more categories on Facebook Fundraisers. Until now, fundraisers could ask