Marketing News

Bing just announced the introduction of Flight Status on Bing Search. This new experience was implemented this month and allows users to check the status of flights. Bing says that the new tracking feature lets users "look up flight statuses, even when users don’t have the airline or

Travel Audience announced last month a new hire to head sales in the UK. In early December 2017, Nicole Hossen took on the post of Head of Sales UK and Ireland, joining the team of European Sales Director Arnauld Valion, to whom she is reporting. Hossen comes from the online

Baidu today unveiled three smart hardware products, powered by the latest version of its conversational AI system, DuerOS 2.0, at its press conference “Baidu World @ Las Vegas 2018”, at CES 2018. Baidu says that these "launches are a key indicator of Baidu’s leading position in the industry,

Google today announced that starting this week, DCM and DBM will count mobile in-app impressions based the IAB and MRC’s count-on-download guidelines. This "reflects a decision to no longer use MRAID for mobile in-app impression counting" and "advertisers may see higher impression counts in certain mApp

Today, Google announced that is starting to release a new version of Search Console to all users. Search Console, in Google Webmasters, includes search performance, index coverage, AMP status, and job posting reports, with 16 months of data. Until now Google Search Console was limited to 3 months (90 days)

Sara Kleinberg, Group Marketing Manager, Ads Research, and Insights at Google, published a study, today, about Smart Speakers and Personal Assistants. The study concludes that 72% of people who own a voice-activated speaker say that their devices are often used as part of their daily routine. Personal assistants are being

HasOffers is acquiring the intellectual property assets of Tel Aviv based Optimob, makers of automation and optimization technology for ad networks and publisher management. Optimob was founded in 2016 by an expert team of performance marketers. Optimob software was created specifically to extend the value of the HasOffers API. Optimob

Since November 2017, Amazon is providing support for Notifications on Alexa. The notifications work on Amazon Echo (1st Generation), Amazon Echo (2nd Generation), Echo Dot, Echo Show, Echo Spot, Echo Plus, and compatible Alexa-enabled devices. Alexa uses visual and audio prompts on the device to let users know when they