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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Data - Dec 21, 2021 Microsoft's Xandr acquisition is all about connecting data with ad inventory

After the acquisition of Xandr, the potential reach of Microsoft will increase significantly, as Xandr is connected with hundreds of publishers globally.

Display - Nov 18, 2021 Google release Customer Match for all advertisers with over $50,000 lifetime spend

Google this week announced it will release Customer Match audiences in Google Ads for all advertisers with over $50,000 lifetime spend.

Search - Dec 21, 2021 Google introduces images in desktop search results

Google this month announced it started showing images on desktop search results. Previously, image extensions only showed on mobile devices.

by Luis Rijo

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Search - Dec 21, 2021 Google introduces images in desktop search results

Google this month announced it started showing images on desktop search results. Previously, image extensions only showed on mobile devices.

by Luis Rijo

Data - Dec 21, 2021 Microsoft's Xandr acquisition is all about connecting data with ad inventory

After the acquisition of Xandr, the potential reach of Microsoft will increase significantly, as Xandr is connected with hundreds of publishers globally.

by Luis Rijo

Display - Nov 18, 2021 Google release Customer Match for all advertisers with over $50,000 lifetime spend

Google this week announced it will release Customer Match audiences in Google Ads for all advertisers with over $50,000 lifetime spend.

by Luis Rijo

Search - Nov 17, 2021 Microsoft And Google release all IP Addresses from crawlers

Microsoft and Google this month released the IP Ranges used by bots that crawl the web.

by Luis Rijo

Search - Nov 07, 2021 Retail and restaurants chains can now upload transactional data in Google Ads

Google this week announced that retail and restaurant advertisers can now upload transaction data in Google Ads.

by Luis Rijo

Search - Oct 18, 2021 Google updates Ads Gambling and Games policy in Turkey

Google this month updated the Ads Gambling and Games policy for Turkey.

by Luis Rijo

Display - Oct 17, 2021 Google to block advertisers with sexually explicit content

Google this month announced an update Google Ads sexually explicit content policy.

by Luis Rijo

Search - Aug 28, 2021 Google introduces new system to generate titles in search results

Google last week introduced a new new system of generating titles for web pages in search results. Google is no longer using user's query to generate titles.

by Luis Rijo