EU Court upholds €2.4 Billion fine against Google
EU's highest court affirms Google abused market dominance in shopping comparison services.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Digital advertising spend in Australia hits $15.6 Billion, growing 9.7%
Australian internet advertising market sees substantial growth, with video and search formats leading the surge in financial year 2024.
Google to sunset Enhanced CPC for search and display ads by March 2025
Google announces plans to phase out Enhanced CPC bidding for Search and Display ads, shifting advertisers to new strategies.
Google may index pages blocked by Robots.txt
John Mueller of Google clarifies why pages blocked by robots.txt can still appear in search results, offering key insights for webmasters.
Microsoft Releases 2024 Holiday Marketing Playbook for Advertisers
New report offers insights on consumer trends and strategies for digital advertising during the 2024 holiday shopping season.
New Target Cost Per Lead (TCPL) bidding for Local Services Ads
Google's new Target Cost Per Lead bidding option aims to balance control and flexibility for local service advertisers.