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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Search - Oct 28, 2025 SEO professional fired as CEO bets on AI search, traffic drops 70%

Company loses 70% of organic traffic in two months after dismissing SEO team based on misconceptions about AI search impact and traditional Google visibility.

by Luis Rijo

Search - Oct 28, 2025 Google Search Console introduces query grouping feature

Search Console Query groups interface showing top queries with click metrics and trend indicatorsRetry

Search Console Insights now uses AI to group similar search queries, helping site owners analyze user intent patterns and traffic trends more effectively.

by Luis Rijo

Data - Oct 26, 2025 Google shuts down DataForSEO's API cost cut in five days

DataForSEO's LinkedIn announcement stamped with "Blocked by Google" after five-day price reduction

Google shut down DataForSEO's SERP API cost reduction within five days, eliminating the 80% savings and removing the announcement page from the internet.

by Luis Rijo

Search - Oct 25, 2025 Monday.com reports Google AI search changes impacting traffic acquisition

Monday.com executives acknowledged reduced search traffic from Google's algorithm updates and AI Overviews during Q2 2025 earnings call, affecting SMB customer acquisition.

by Luis Rijo

Search - Oct 25, 2025 Semrush launches enterprise partner program for agency expansion

Agency dashboard interface showing client jobs, tasks, and project management workflow features.Retry

SEO platform introduces partner ecosystem on October 23 with Dentsu as premier agency, enabling certified partners to resell services globally.

by Luis Rijo

Search - Oct 25, 2025 Google Ads marks 25 years with shift from manual campaigns to AI automation

Google Ads 25th anniversary showcasing diverse small business owners and creators worldwide.

Google Ads celebrates its 25th anniversary in October 2025, marking a transformation from pay-per-click pricing to AI-powered automation across search advertising.

by Luis Rijo

Search - Oct 25, 2025 Google reveals AI Max for Search budget requirements in webinar

Campaigns must maintain minimum $50 daily budget and avoid budget limitations before upgrading to AI Max for Search, according to Advanced AI Powered Advertising Webinar.

by Luis Rijo

Search - Oct 24, 2025 ChatGPT traffic underperforms Google in e-commerce study

Google dominates e-commerce with 41.9% traffic share while ChatGPT climbs from lower position at 0.2%

Research analyzing 973 websites finds ChatGPT referrals lag traditional channels in conversion rates despite favorable bounce rates across $20 billion in revenue.

by Luis Rijo

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