The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Search
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Google now blocks spam report submissions that contain personally identifying information, reversing course after community backlash over its disclosure policy.
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
A Madrid-based PPC agency proved in March 2026 that Google Ads IP exclusions can be bypassed using a two-IP harvesting technique, leaving advertisers exposed.
A Madrid-based PPC agency proved in March 2026 that Google Ads IP exclusions can be bypassed using a two-IP harvesting technique, leaving advertisers exposed.
Google now blocks spam report submissions that contain personally identifying information, reversing course after community backlash over its disclosure policy.
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
Yelp this week launched a fully redesigned AI Assistant that handles reservations, deliveries, and appointments across 450+ categories in a single conversation.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
SearchApi asks Texas court to dismiss SerpApi's trade secret and copyright claims, saying the suit is retaliation for refusing an acquisition in December 2025.
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
