Search

The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

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Search - Dec 15, 2024 Google retains search dominance despite AI advances, Australian regulator finds

Chart comparing Australian search engine market share between 2021-2024, showing Google's sustained 94% dominance

ACCC report shows Google's 94% market share persists as generative AI integration brings uncertain impacts on search quality.

by Luis Rijo

Search - Dec 15, 2024 Yelp enhances digital experience with AI-powered review analysis and discovery tools

New features include sentiment analysis of reviews, personalized feeds, and expanded business attributes for enhanced user experience.

by Luis Rijo

Search - Dec 15, 2024 Global search trends: Elections and sports dominate worldwide digital queries in 2024

Analysis reveals how political events, sports competitions, and entertainment shaped global online search patterns throughout 2024.

by Luis Rijo

Search - Dec 15, 2024 Google search changes fail to comply with EU tech rules, comparison sites claim

European comparison sites urge EU regulators to act on Google Shopping's alleged DMA violations and monopolistic practices.

Major price comparison websites criticize Google's recent search result modifications, stating they violate Digital Markets Act requirements..

by Luis Rijo

Search - Dec 15, 2024 Independent film website faces 99% traffic loss amid broader publishing crisis

James Mangold supports Cinephilia & Beyond

Cinephilia & Beyond reports dramatic decline in visitor numbers as Google algorithm changes impact independent publishers.

by Luis Rijo

Search - Dec 15, 2024 Google search updates risk damaging independent publishers, experts warn

Recent algorithm changes have caused up to 95% traffic losses for small publishers, raising concerns for web's future.

by Luis Rijo

Search - Dec 15, 2024 Independent travel publisher reports dramatic decline in readership after search changes

ViaTravelers documents significant impact on traffic and operations following recent Google algorithm updates.

by Luis Rijo

Search - Dec 14, 2024 Google Ads launches new product category insights tools for retail advertisers

New tools help advertisers track search trends and performance metrics for product categories in Google Ads interface.

by Luis Rijo