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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Display   -   Dec 23, 2023 Google expands Advertiser Verification options for Trade Names and DBAs
Google expands Advertiser Verification options for Trade Names and DBAs

This change, effective December 2023, allow businesses to verify their DBA names when the DBA and the legal name are both present on the verification documentation.

Display   -   Dec 20, 2023 Google updates UK Financial Services Verification Policy
Google updates UK Financial Services Verification Policy

As of February 2024, Google will implement changes to its UK Financial Services Verification (FSV) policy, the company announced yesterday. These changes are designed to provide greater security and transparency for advertisers who are using Google Ads to promote financial services products.

VideoPoet
Video   -   Dec 24, 2023 VideoPoet AI: The future of video creation is here

Unlike existing diffusion-based models, VideoPoet leverages the power of large language models (LLMs) to integrate multiple video generation capabilities within a single model, unlocking a new frontier in video creation.

by Luis Espada
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Video   -   Dec 24, 2023 VideoPoet AI: The future of video creation is here
VideoPoet

Unlike existing diffusion-based models, VideoPoet leverages the power of large language models (LLMs) to integrate multiple video generation capabilities within a single model, unlocking a new frontier in video creation.

by Luis Espada
Display   -   Dec 23, 2023 Google expands Advertiser Verification options for Trade Names and DBAs
Google expands Advertiser Verification options for Trade Names and DBAs

This change, effective December 2023, allow businesses to verify their DBA names when the DBA and the legal name are both present on the verification documentation.

by Luis Espada
Display   -   Dec 20, 2023 Google updates UK Financial Services Verification Policy
Google updates UK Financial Services Verification Policy

As of February 2024, Google will implement changes to its UK Financial Services Verification (FSV) policy, the company announced yesterday. These changes are designed to provide greater security and transparency for advertisers who are using Google Ads to promote financial services products.

by Luis Espada
Video   -   Dec 20, 2023 YouTube to prioritise election news and information from authoritative sources
YouTube to prioritise election news and information from authoritative sources

As the 2024 United States election approaches, Google this week announced is taking steps to ensure that its platforms are used responsibly and that voters have access to accurate information.

by Luis Espada
Video   -   Dec 19, 2023 A new self-service way to buy Reservation Ads on YouTube
Reservation ads in Google Ads

Google Ads yesterday announced an update that simplifies purchasing reservation ads on YouTube. Now advertisers can plan, buy, and measure ad campaigns across auction and reservation placements, all within Google Ads framework.

by Luis Espada
Video   -   Dec 19, 2023 Adverty (In-Play Ads) integrates PubMatic as preferred Private Marketplace partner
In-Play Ads

PubMatic will serve as Adverty's preferred Private Marketplace (PMP) partner on a global scale. This will allow Adverty to tap into PubMatic's extensive network of advertisers and leverage PubMatic's sell-side targeting capabilities.

by Luis Espada
Search   -   Dec 17, 2023 Unveiling Your Competitors' Google Ads Strategy
Google Ads Transparency Center

In the dynamic world of marketing, understanding your competitors' strategies is crucial to staying ahead of the curve. While traditional market research methods still hold value, digital tools like the Google Ads Transparency Center have opened up new avenues for gaining competitive insights.

by Luis Espada
Video   -   Dec 17, 2023 YouTube Shorts Ads
YouTube Shorts Ads

YouTube Shorts Ads are video or image ads that appear between organic YouTube Shorts videos in the Shorts Feed. Ads on Shorts are immediately swipeable.

by Luis Espada
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