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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Dec 12, 2023 Video Reach Campaigns (VRC) for Efficient Reach now reach YouTube in-feed and YouTube Shorts
Video Reach Campaigns (VRC) for Efficient Reach Multi-format ads

Google this month updated Video Reach Campaigns (VRC) for Efficient Reach to allow advertisers to reach viewers across three different inventory types: in-stream, in-feed, and Shorts. This update makes VRC for Efficient Reach more versatile for reaching a wide range of viewers.

Video   -   Dec 12, 2023 Magnite opens its first office in India
Office

Magnite today announced the opening of its first office in India, in Mumbai. This expansion marks Magnite's commitment to supporting publishers and buyers in one of the fastest-growing digital advertising markets globally.

App Store
Display   -   Dec 13, 2023 Apple Top Apps and Games of 2023 on the App Store

Apple yesterday released the year-end charts for the App Store, showcasing the most popular apps and games of 2023.

by Luis Rijo
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Display   -   Dec 13, 2023 Apple Top Apps and Games of 2023 on the App Store
App Store

Apple yesterday released the year-end charts for the App Store, showcasing the most popular apps and games of 2023.

by Luis Rijo
Video   -   Dec 12, 2023 Video Reach Campaigns (VRC) for Efficient Reach now reach YouTube in-feed and YouTube Shorts
Video Reach Campaigns (VRC) for Efficient Reach Multi-format ads

Google this month updated Video Reach Campaigns (VRC) for Efficient Reach to allow advertisers to reach viewers across three different inventory types: in-stream, in-feed, and Shorts. This update makes VRC for Efficient Reach more versatile for reaching a wide range of viewers.

by Luis Rijo
Video   -   Dec 12, 2023 Magnite opens its first office in India
Office

Magnite today announced the opening of its first office in India, in Mumbai. This expansion marks Magnite's commitment to supporting publishers and buyers in one of the fastest-growing digital advertising markets globally.

by Luis Rijo
Video   -   Dec 12, 2023 Netflix releases its first Viewing Report
Netflix

Netflix today released its first-ever comprehensive viewing report: What We Watched: A Netflix Engagement Report, which provides insights into what viewers are watching on the platform.

by Luis Rijo
Display   -   Dec 11, 2023 Similarweb and HypeAuditor releases 2024 Marketing Benchmark Report
Marketing Benchmark Report

Similarweb and HypeAuditor today released the 2024 Marketing Benchmark Report, providing detailed insights into the performance of businesses across seven key industries.

by Luis Rijo
Video   -   Dec 10, 2023 YouTube Select
YouTube Select

YouTube Select is an advertising program that provides brands with access to the top 5% of most popular channels on YouTube. These channels are handpicked by YouTube teams based on their high engagement, viewership, and relevance to specific markets.

by Luis Rijo
Video   -   Dec 10, 2023 Debunking the Myth: Twitch DSP does not exist
Twitch Streamer

All advertising on Twitch is managed through Amazon DSP, the unified advertising platform of Amazon.

by Luis Rijo
Display   -   Dec 10, 2023 Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024
Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024

The 2024 Adobe Creative Trends Report, released this week, reveals four emerging trends that will be shaping the creative landscape next year: Calming Rhythms, Wonder and Joy, Dynamic Dimensions, and The New Nostalgia.

by Luis Rijo
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