Industry experts gather in London to address programmatic trends, with outcomes-driven campaigns leading market shift.

Platform shifts focus to category-specific charts as viewing patterns change significantly since 2015 launch.

Platform addresses misconceptions about July 15 policy update affecting content creators.

Utiq partners with Visoon for enhanced cross-screen targeting across connected TV and HbbTV platforms.

Warner Bros. Discovery officially restores original streaming service name as platform refocuses on premium content strategy.

New survey finds 72% reuse existing assets while only 25% develop tailored content for cross-platform video advertising.

Google's Ads Developer Relations team establishes dedicated Discord server for API developers and advertisers seeking technical support.

Connected TV viewers increasingly find television advertising useful for holiday purchases as home screen ads grow 105% year-over-year