Video YouTube reveals 'Creator Essentials' package to enhance brand collaborations New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.
Video YouTube tests cheaper Premium tier for two users New subscription option could reshape streaming strategies.
Display Comscore launches certified deal IDs with Magnite New solution aims to bridge quality gap in programmatic advertising by leveraging trusted content rankings.
Display Google AdSense brings site-level control to Auto optimize feature Google has updated its Auto optimize feature to give publishers greater control over optimization experiments at the site level, addressing user feedback.
Data FTC launches anticompetitive regulations hunt with DOJ Federal agencies must identify rules that harm competition in sweeping deregulation effort.
Display Google faces potential breakup as remedies phase begins Court-ordered divestiture of key ad tech tools could reshape digital advertising landscape
AI Google uses AI to fight scammers Artificial intelligence now powers advanced scam detection in Chrome's Enhanced Protection mode to detect previously unknown threats.
AI US Copyright Office releases major AI training report amid intensifying copyright debate New framework determines when AI developers need permission to use copyrighted works, as tech giants pursue different licensing strategies.
Video Magnite hits growth targets as CTV thrives First quarter 2025 financial results show 15% growth in CTV, as company capitalizes on streaming boom and awaits benefits from Google antitrust remedy.
Search Content marketing is dying LLMs have given Google unlimited information, breaking the traffic exchange model that made corporate blogs profitable for the last decade.
Data When is Mother's Day in 2025? Guide to Dates and Celebrations Find out when Mother's Day 2025 falls in the USA and worldwide with our complete date guide and celebration tips.
AI Ziff Davis files major copyright lawsuit against OpenAI Media giant accuses OpenAI of unauthorized use of content from its 45+ properties including CNET, IGN and Mashable.
AI Major tech companies unveil AI agent guides A comprehensive overview of new AI agent guides launched by leading tech firms to help developers build more autonomous systems.
Video AudienceProject expands YouTube measurement to new European markets New integration provides cross-media insights including CTV measurement with co-viewing capabilities.
Retail Mother's Day spending to hit $34.1 billion as consumers splurge on flowers and experiences After a slight dip last year, Mother's Day spending is rebounding with consumers prioritizing unique gifts and special outings for mom.
Video 50 top brands recognized for Asian American marketing Recognition celebrates companies with exceptional commitment to the 24-million strong Asian American consumer market.
Video Brooklyn agency Madwell shuts down amid allegations of financial mismanagement Independent creative shop ceases operations after 17-year run, leaving employees and vendors in limbo.
Search Google to show who actually pays for ads in new transparency update New system reveals financial backers behind digital advertising starting this month.
Search Featured How ChatGPT product results are selected, displayed and ranked Inside OpenAI's non-advertising approach to e-commerce recommendations.
Social Bluesky expands verification with blue checks and trusted verifiers Social platform adds visual verification layer to complement domain-based system.
Social How Zuckerberg plans to replace creative agencies with AI Meta's CEO envisions a future where businesses only need objectives and bank accounts while AI handles everything from creative to targeting.
Search Google doubles search themes limit for performance max campaigns PMax campaigns now allow 50 themes per asset group, giving advertisers more control.
Video FreeWheel unifies CTV product ecosystem with new suite names FreeWheel's platform update simplifies streaming TV advertising with restructured product offerings and new capabilities to connect buyers and sellers.
Display Google phases out video games category in AdSense blocking controls Publishers face imminent changes to brand safety tools as gaming ad category gets removed.
Retail Made in America push Walmart introduces Grow with US to support American suppliers amid heightened focus on domestic manufacturing.
