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Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9746 Articles
Video   -   Aug 16, 2024 Google deactivates Russia-based AdSense accounts amid ongoing war
Google deactivates Russia-based AdSense accounts amid ongoing war

Google announces deactivation of all Russia-based AdSense accounts, impacting content creators' monetization efforts.

by Luis Rijo
Data   -   Aug 12, 2024 Apple revises App Store rules for EU: external purchase links expanded
Apple in European Union

Apple updates StoreKit External Purchase Link Entitlement, allowing developers more freedom in promoting off-app purchases in EU.

by Luis Rijo
Video   -   Aug 12, 2024 Effectv unveils new TV Ad Solutions for 2024 political campaigns
Effectv

Comcast's Effectv launches advanced multiscreen advertising tools to help political campaigns reach voters effectively.

by Luis Rijo
Search   -   Aug 12, 2024 Google Search team explores Web Crawling challenges in latest podcast episode
Search Off the Record podcast

Google's Search Relations team discusses misconceptions, efficiency improvements, and future possibilities in web crawling technology.

by Luis Rijo
Display   -   Aug 12, 2024 Google enhances DV360 with Structured Data Files QA Format
DV360

Google's Display & Video 360 now offers SDF QA format for easier bulk review of advertising settings.

by Luis Rijo
Audio   -   Aug 12, 2024 Hawk partners with Veritonic to enhance audio and CTV ad attribution
Veritonic's Audio Attribution solution

European ad tech platform Hawk integrates Veritonic's Audio Attribution solution for improved ROI measurement of audio and CTV campaigns.

by Luis Rijo
Display   -   Aug 12, 2024 Outbrain reports Q2 2024 results: growth in key metrics despite challenges
Outbrain

Outbrain's Q2 2024 results show improved profitability and growth in strategic areas, despite overall revenue decline.

by Luis Rijo
Display   -   Aug 12, 2024 Grindr reports strong Q2 2024 results amid regulatory challenges
George Arison, CEO of Grindr

Grindr's Q2 revenue grew 34% YoY to $82.3M, with 45% adjusted EBITDA margin, as it navigates data privacy issues.

by Luis Rijo
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