Announcement
DOOH   -   Mar 16, 2025 Google's new requirements for Connected TV and Digital out-of-home inventory
Google's May 2025 CTV and DOOH requirements, showing essential parameters and placement types for both ad formats.

Publishers have until May 1, 2025 to comply with enhanced standards for CTV and DOOH ad monetization.

by Luis Rijo
Search   -   Mar 16, 2025 Google releases March 2025 core update
Google

Google's latest core update aims to better surface relevant content from diverse sites while supporting creators.

by Luis Rijo
Search   -   Mar 12, 2025 Google expands AI Overviews and introduces experimental AI Mode
AI Mode

Google enhances search capabilities with Gemini 2.0 integration and teen access.

by Luis Rijo
Video   -   Mar 12, 2025 YouTube Premium Lite launches in US
YouTube Premium vs Premium Lite pricing comparison - $13.99 vs $7.99 with feature differences.

YouTube introduces a budget-friendly tier for viewers who want ad-free content without music features.

by Luis Rijo
Search   -   Mar 11, 2025 Google raises negative keywords limit to 10,000 for Performance Max campaigns
Performance Max campaigns negative keywords limit increases from 100 to 10,000 for Search and Shopping.

Google has increased the negative keywords limit for Performance Max campaigns, giving advertisers greater control over search terms.

by Luis Rijo
DOOH   -   Mar 10, 2025 JCDecaux reports strong 2024 results, sets ambitious 2026 targets
JCDecaux 2024 financial highlights: 10.2% revenue growth, 21.9% digital revenue surge

JCDecaux demonstrates robust growth across all segments, with digital driving revenue expansion.

by Luis Rijo
Video   -   Mar 09, 2025 Magnite dominates CTV market with 99% supply coverage
Magnite leads CTV advertising with 99% market coverage and direct partnerships with major streaming platforms.

Independent analysis shows advertising company leads competitors by 24% margin.

by Luis Rijo
Video   -   Mar 09, 2025 Equativ and Titan OS partner to enhance CTV advertising with retail media data
Titan OS smart TV interface showing shoppable ad technology from Equativ partnership for retail media.

Advanced targeting capabilities aim to reach 30 million European households.

by Luis Rijo
Google's May 2025 CTV and DOOH requirements, showing essential parameters and placement types for both ad formats.
DOOH   -   Mar 16, 2025 Google's new requirements for Connected TV and Digital out-of-home inventory

Publishers have until May 1, 2025 to comply with enhanced standards for CTV and DOOH ad monetization.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 8851 Articles
DOOH   -   Mar 16, 2025 Google's new requirements for Connected TV and Digital out-of-home inventory
Google's May 2025 CTV and DOOH requirements, showing essential parameters and placement types for both ad formats.

Publishers have until May 1, 2025 to comply with enhanced standards for CTV and DOOH ad monetization.

by Luis Rijo
Search   -   Mar 16, 2025 Google releases March 2025 core update
Google

Google's latest core update aims to better surface relevant content from diverse sites while supporting creators.

by Luis Rijo
Search   -   Mar 12, 2025 Google expands AI Overviews and introduces experimental AI Mode
AI Mode

Google enhances search capabilities with Gemini 2.0 integration and teen access.

by Luis Rijo
Video   -   Mar 12, 2025 YouTube Premium Lite launches in US
YouTube Premium vs Premium Lite pricing comparison - $13.99 vs $7.99 with feature differences.

YouTube introduces a budget-friendly tier for viewers who want ad-free content without music features.

by Luis Rijo
Search   -   Mar 11, 2025 Google raises negative keywords limit to 10,000 for Performance Max campaigns
Performance Max campaigns negative keywords limit increases from 100 to 10,000 for Search and Shopping.

Google has increased the negative keywords limit for Performance Max campaigns, giving advertisers greater control over search terms.

by Luis Rijo
DOOH   -   Mar 10, 2025 JCDecaux reports strong 2024 results, sets ambitious 2026 targets
JCDecaux 2024 financial highlights: 10.2% revenue growth, 21.9% digital revenue surge

JCDecaux demonstrates robust growth across all segments, with digital driving revenue expansion.

by Luis Rijo
Video   -   Mar 09, 2025 Magnite dominates CTV market with 99% supply coverage
Magnite leads CTV advertising with 99% market coverage and direct partnerships with major streaming platforms.

Independent analysis shows advertising company leads competitors by 24% margin.

by Luis Rijo
Video   -   Mar 09, 2025 Equativ and Titan OS partner to enhance CTV advertising with retail media data
Titan OS smart TV interface showing shoppable ad technology from Equativ partnership for retail media.

Advanced targeting capabilities aim to reach 30 million European households.

by Luis Rijo
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