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Latest report reveals 68% of marketers increasing social media spend while generative AI surpasses CTV as leading consumer trend.
by Luis Rijo
Court excludes Stanford professor's expert testimony on deepfakes after discovering fake citations created by GPT-4 AI tool.
by Luis Rijo
New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI.
by Luis Rijo
Mohegan launches media network to deliver personalized ads across 200 million monthly casino impressions.
by Luis Rijo
New Google playbook highlights how businesses can leverage first-party data to drive profitable growth amidst privacy changes.
by Luis Rijo
OpenAI releases ChatGPT Tasks in beta, enabling automated scheduling of prompts for Plus, Pro and Team plan users.
by Luis Rijo
Meta starts testing ads on Threads, targeting 300 million monthly active users by extending existing campaigns.
by Luis Rijo
Analysis shows Netflix's fourth price increase since 2019 comes as viewing hours and profits surge, despite subscriber concerns.
by Luis Rijo
Latest report reveals 68% of marketers increasing social media spend while generative AI surpasses CTV as leading consumer trend.
by Luis Rijo
New log file analysis of 7 billion OpenAI bot events reveals a 3.5x surge in OAI-SearchBot activity after GPT-5, while ChatGPT user-driven events dropped 28%.
Google has brought its Gemini-powered Trends Explore page to mobile web, giving journalists and marketers real-time AI-assisted search trend research anywhere.
Vevo's 2026 upfront strategy triples Artist Franchise sales, expands Vevo Evolve audience tools, and opens music video inventory via YouTube Instant Reserve.
Paligo: 49% of harmful AI incidents involve software, not robots, in 1,406 cases - chatbots, recommendation engines and deepfakes dominate the incident record.
Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.
Tests and antitrust filings reveal Google AI Mode draws from FastSearch - a cached, lighter index separate from the live web powering traditional Search results
Google expanded Ads Advisor with three agentic safety features: real-time policy reviews, 24/7 security monitoring, and instant certifications via Gemini.
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
Latest report reveals 68% of marketers increasing social media spend while generative AI surpasses CTV as leading consumer trend.
by Luis Rijo
Court excludes Stanford professor's expert testimony on deepfakes after discovering fake citations created by GPT-4 AI tool.
by Luis Rijo
New research analyzes 224.2 billion TV ad impressions to determine the ideal mix of CTV and linear TV spending for maximum ROI.
by Luis Rijo
Mohegan launches media network to deliver personalized ads across 200 million monthly casino impressions.
by Luis Rijo
New Google playbook highlights how businesses can leverage first-party data to drive profitable growth amidst privacy changes.
by Luis Rijo
OpenAI releases ChatGPT Tasks in beta, enabling automated scheduling of prompts for Plus, Pro and Team plan users.
by Luis Rijo
Meta starts testing ads on Threads, targeting 300 million monthly active users by extending existing campaigns.
by Luis Rijo
Analysis shows Netflix's fourth price increase since 2019 comes as viewing hours and profits surge, despite subscriber concerns.
by Luis Rijo