Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

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Data - Oct 19, 2024 WPEngine seeks injunction against WordPress founders

Case 3:24-cv-06917-AMO exposes alleged extortion and cyber attacks, with WPEngine seeking to halt Automattic and Mullenweg's actions.

by Luis Rijo

Data - Oct 15, 2024 Google Analytics 360 enhances data insights with unsampled quota upgrades

GA360 unsampled quota enhancements and API

Recent updates to Google Analytics 360 offer users access to significantly more unsampled data, improving analysis capabilities.

by Luis Rijo

Data - Oct 15, 2024 Adobe unveils GenStudio for Performance Marketing

Adobe launches GenStudio for Performance Marketing, revolutionizing campaign creation with generative AI and integrated partnerships.

by Luis Rijo

Data - Oct 15, 2024 Study warns of AI pitfalls in human decisions: calls for cautious integration

New research highlights challenges in combining AI and human judgment for complex moral and ethical decisions.

by Luis Rijo

Data - Oct 15, 2024 Global copyright laws converge to support AI training, new study reveals

The Globalization of Copyright Exceptions for AI Training

Research uncovers surprising harmony in copyright exceptions for AI across diverse legal systems, predicting further convergence despite ongoing challenges in this rapidly evolving field.

by Luis Rijo

Data - Oct 14, 2024 Google tightens rules for Ad Agencies managing client accounts

New rules require more transparency on costs and performance for agencies managing Google Ads accounts.

by Luis Rijo

Data - Oct 14, 2024 Microsoft unveils Ad Selection API for privacy-preserving advertising

New server-side API aims to balance user privacy and ad relevance as industry moves away from third-party cookies.

by Luis Rijo

Data - Oct 13, 2024 Google launches Global Signal Exchange to combat online scams and fraud

Google partners with anti-scam organizations to create a global platform for sharing data on online fraud and scams.

by Luis Rijo

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