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Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Data   -   May 31, 2020 Google introduces a retail category reporting in Google Ads
retail category reporting in Google Ads

Google this month introduced a retail category reporting in Google Ads. The retail category reporting enables advertisers to see pre-defined product categories across the Search and Shopping campaigns.

Display   -   May 31, 2020 Serbia digital ad spend grows 28% in 2019
Serbia digital ad spend

IAB Europe this month released the Serbia Digital Ad Spend Report 2019, where it states that the ad spend grew 28% between 2018 and 2019, year over year.

Rubicon Project
Display   -   May 31, 2020 Rubicon Project to move listing from NYSE to Nasdaq

Rubicon Project this month announced it will transfer the listing of its common stock from the New York Stock Exchange to the Nasdaq Global Select Market, effective June 9, 2020.

by Luis Espada
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Display   -   May 31, 2020 Rubicon Project to move listing from NYSE to Nasdaq
Rubicon Project

Rubicon Project this month announced it will transfer the listing of its common stock from the New York Stock Exchange to the Nasdaq Global Select Market, effective June 9, 2020.

by Luis Espada
Data   -   May 31, 2020 Google introduces a retail category reporting in Google Ads
retail category reporting in Google Ads

Google this month introduced a retail category reporting in Google Ads. The retail category reporting enables advertisers to see pre-defined product categories across the Search and Shopping campaigns.

by Luis Espada
Display   -   May 31, 2020 Serbia digital ad spend grows 28% in 2019
Serbia digital ad spend

IAB Europe this month released the Serbia Digital Ad Spend Report 2019, where it states that the ad spend grew 28% between 2018 and 2019, year over year.

by Luis Espada
Display   -   May 16, 2020 Publishers now able to manually recrawl the app-ads.txt files in Ad Manager
app-ads.txt google ad manager

Google this month introduced a new feature in Ad Manager, enabling publishers to manually recrawl the app-ads.txt files in Ad Manager.

by Luis Espada
Video   -   May 16, 2020 Google introduces pricing rules by creative type in Ad Manager
Google Ad Manager

Google this month introduced pricing rules by creative type in Ad Manager, Google’s SSP. According to Google, publishers are now able to set unified pricing rules that apply to only display or video (instream and outstream) creatives.

by Luis Espada
Display   -   May 15, 2020 Google Chrome to block heavy ads by end of August
heavy ads

Chrome will interrupt heavy ads with an error page when the ad reaches the threshold of 4MB of network data, or 15 seconds of CPU usage in any 30 second period, or 60 seconds of total CPU usage.

by Luis Espada
Display   -   May 07, 2020 Parallel tracking to become mandatory in Microsoft Advertising this year
parallel tracking

Microsoft yesterday announced that parallel tracking will be mandatory on all accounts created after May 31. For all existing accounts, parallel tracking will be optional until November 15, 2020.

by Luis Espada
Display   -   May 06, 2020 Google to retire Ad Balance in AdSense
Ad Balance in AdSense

Google today announced that is retiring the ad balance feature from all AdSense accounts on May 20, 2020. The ad balance experiment option, including all completed ad balance experiments, will also be removed.

by Luis Espada
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