The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Adzooma this week announced it is providing free access to their platform until June 2020. Adzooma platform manages, optimises and reports on over $500 million a year in ad spend across Google, Facebook and Microsoft.
Taboola this week is seeing an increase in readership on Business news – 69% increase – Local News – 53% increase – Government & Politics – 49% increase – General News – 12% increase. According to Taboola, this is related to the growing number of COVID-19 cases in the USA.
The Trade Desk yesterday announced a revamp of the The Trade Desk Edge Academy, a certification and learning platform. The Trade Desk is making The Trade Desk Edge Academy available free of charge for the first time until the end of 2020, and open for everyone.
The Trade Desk yesterday announced a revamp of the The Trade Desk Edge Academy, a certification and learning platform. The Trade Desk is making The Trade Desk Edge Academy available free of charge for the first time until the end of 2020, and open for everyone.
Adzooma this week announced it is providing free access to their platform until June 2020. Adzooma platform manages, optimises and reports on over $500 million a year in ad spend across Google, Facebook and Microsoft.
Taboola this week is seeing an increase in readership on Business news – 69% increase – Local News – 53% increase – Government & Politics – 49% increase – General News – 12% increase. According to Taboola, this is related to the growing number of COVID-19 cases in the USA.
A study conducted by GumGum, in partnership with SPARK Neuro, saw that ads with the most contextual relevance elicited 43% more neural engagement and 2.2 times better ad recall.
Google this month rolled out new asset reporting updates for App campaigns in Google Ads. Belinda Langner, Senior Product Manager at Google, wrote the new reporting updates to provide detailed and actionable insights.
Google this month announced that it is sunsetting Google Publisher Toolbar. Google will remove Google Publisher Toolbar from the Chrome Web Store, beginning of May 2020.