The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Dating app users increasingly reject sharing names and phone numbers while accepting health data disclosure, driven by cybersecurity concerns in 2025 Verve report.
Andrew Casale details how agentic sell-side decisioning moves intelligence upstream in programmatic advertising, eliminating cloud tax while enabling real-time optimization.
Andrew Casale details how agentic sell-side decisioning moves intelligence upstream in programmatic advertising, eliminating cloud tax while enabling real-time optimization.
Dating app users increasingly reject sharing names and phone numbers while accepting health data disclosure, driven by cybersecurity concerns in 2025 Verve report.
Penske Media filed opposition arguments February 12 accusing Google of shattering the fundamental exchange that sustained the open internet for decades.
New York Times Advertising partners with Magnite's DV+ platform for private marketplace mobile in-app deals as publisher's app audience doubles while CTR grows 19% year over year.
BCN and Kleinanzeigen integrate European Unified ID and OpenPath to strengthen German open web advertising through privacy-compliant identity and direct supply paths.
AppLovin reports Q4 earnings of $3.24 per share on $1.66 billion revenue with 84% EBITDA margins, demonstrating rare combination of hyper-growth and profitability.
Consumers researched extensively but purchased selectively in 2025 as clicks surged 2% while transactions fell 5% across 2,300 U.S. retail brands, signaling fundamental changes in purchase journeys.
