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The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.
The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.
Sonae Sierra’s shopping malls reached more than 160 million visitors in 2019 and cover the most important Portuguese cities.
Google clarifies when DV360's partner and advertiser accounts can be suspended because of ad policies.
JCDecaux last week renewed the advertising concession (DOOH screens) with Singapore Changi Airport, for 7 years until 2029.
by Luis Espada
JCDecaux last week renewed the advertising concession (DOOH screens) with Singapore Changi Airport, for 7 years until 2029.
by Luis Espada
Sonae Sierra’s shopping malls reached more than 160 million visitors in 2019 and cover the most important Portuguese cities.
by Luis Espada
Google clarifies when DV360's partner and advertiser accounts can be suspended because of ad policies.
by Luis Espada
Yahoo last week announced the integration of Hivestack in Yahoo DSP. Advertisers and agencies using Yahoo DSP can now buy Hivestack’s DOOH inventory through real-time bidding (RTB) transactions.
by Luis Espada
Vibenomics delivers music, messaging and programmatic audio ads.
by Luis Espada
The “Coupole” store and the Men store will be equipped from mid-July 2022 with 64 digital screens specifically designed for Galeries Lafayette.
by Luis Espada
Marriott Media Network to cover display, mobile, video, email, and DOOH channels.
by Luis Espada
Xandr Invest is now able to buy Hivestack’s DOOH inventory through RTB transactions via Open Exchange and Private Marketplace (PMP) deals.
by Luis Espada