Tag: Google Ad Manager

Google AdSense will remain on second price bidding, while Google Ad Manager (Ad Exchange inventory) evolved to a unified first-price ...

Google this month created a page with the limits of Google Ad Manager, and it stated that the limits will ...

Google this month announced it is updating Google Publisher Policy for Misrepresentative content, a clarification “to not allow content that ...

For the first time, Google disclosed the financial numbers for YouTube. Last week, Google released the financial results for 2019, ...

Google yesterday updated Google Ad Manager API into the version v201911. The new API adds the CMS_METADATA dimension and cmsMetadataKeyIds ...

Google Ad Manager researched the performance of 44 of its top TV programmer partners across APAC, EMEA, LATAM, and North ...

Pixalate this month released the Programmatic Seller Trust Indexes for the Q2 of 2019. RhythmOne was named #1 on the ...

Google this month announced that will start to use machine learning to manage ad frequency in DV360. Rahul Srinivasan, Product ...

Google this month confirmed the planned shift to unified first-price auctions in Google Ad Manager. Jason Bigler, Director Product Management ...

Google this week updated Google Ad Manager API (new version v201908) to include new reporting dimentions, programmatic LineItems now include ...

Google today announced that it is introducing support for app-ads.txt in AdMob and Google Ad Manager. Google is encouraging publishers ...

Google this week provided 3 advises for publishers to improve the viewability of video ads. According to Google, higher viewability ...