Amazon ad revenue grows 23% in the first quarter
Amazon’s ad revenue was $7,877 million in Q1 2022.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
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Flipkart integrates Criteo’s retail ads
Flipkart will integrate Product Performance Ads (PPA) powered by Criteo’s commerce media technology.
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Cdiscount ad revenue reaches €16 million in Q1
Cdiscount is a French e-commerce website with products such as electronics, household appliances and food.
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Amazon to surcharge sellers because of fuel and inflation
The surcharge affects sellers with products eligible for Amazon Prime FREE Two-Day Shipping and FREE Shipping.
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Amazon updates Alexa to notify users when there are deals
Amazon notifies users with Alexa up to 24 hours before a deal becomes available.
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Meta sues an individual for providing a service of fake reviews
Meta this month has sued an individual for operating a website that provided fake reviews and feedback to businesses on Facebook, in order to increase their Customer Feedback Score.
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Shopify introduces support for WebP and HEIC image formats
Shopify today announced the support for WebP and HEIC image formats, and said that the images don’t need to be manually compressed prior to uploading, as Shopify will optimize for image quality and speed.
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InMobi launches an end-to-end, video-led discovery and monetization retail media platform
InMobi yesterday announced the launch of an end-to-end, video-led discovery and monetization retail media platform.
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Google launches vehicle ads, a new ad format in Google Ads
Google this month launched vehicle ads in the US. Vehicle ads are an ad format which allows auto advertisers to promote their inventory of vehicles to interested customers shopping for vehicles on Google.
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Free product listings conversions from GA4 are now available in Merchant Center
Google yesterday announced advertisers using Merchant Center are now able to see the conversions from free product listings by connecting the Google Analytics property with Merchant Center.
