FTC fines online fashion retailer for blocking negative reviews of its products
The fine is $4.2 million and Fashion Nova is prohibited from suppressing customer reviews of its products.
Retail
The latest news about retail ads. Retail media ads are digital ads that are placed on retailer websites and apps. They are typically displayed on search results pages, product detail pages, and category pages. Retail media ads can be used to promote products and services from both the retailer itself and other brands.
Posts
Previous Posts-
-
Google deprecates TrueView for shopping in DV360
Google this month removed the option to create new TrueView for shopping line items in DV360.
-
Microsoft Advertising introduces an Ad Creator
Microsoft this week introduced a new Ad Creator, a tool for advertisers to source and edit images. Microsoft says that visuals lead to more engagement, with 7% higher click-through rates (CTRs) on the ads with visuals.
-
Google launches a Merchant Center Status Dashboard
Google this week launched a Merchant Center Status Dashboard, where retailers can see if service disruptions occur on the Content API for Shopping, Merchant Center, and Feeds.
-
Pinterest revenue grows 20% in Q4, but active users are decreasing
Pinterest this week disclosed the financial results for the last quarter of 2021. In Q4 2021, Pinterest saw the global Monthly Active Users (MAUs) decreasing 6%, year over year, to 431 million, but revenue grew 20% to $847 million.
-
Pinterest introduces a new augmented reality for home decor
Pinterest this week introduced in their apps a new augmented reality (AR) for home decor.
-
Amazon records 30 billion dollars per year in advertising revenue
In Q4 2021, Amazon reached 9,716 million USD in advertising revenue, and 31,160 million USD for the full year of 2021.
-
Microsoft Ads to launch Shopping Campaigns in Mexico, Brazil, Argentina, Chile, Colombia, Peru, and Venezuela
Microsoft this month announced it will launch Shopping Campaigns in Mexico, Brazil, Argentina, Chile, Colombia, Peru, and Venezuela, by mid-February.
-
Google releases auto-tagging in Merchant Center free listings
Google this week released auto-tagging for free listings in Merchant Center. Auto-tagging enables advertisers to see the free listings in Google Analytics dashboards.
-
Instacart launches new display ads and brand pages
Brand pages and display ads are available in the Instacart Ads self-service portal, Instacart Ads Manager.
-
FTC releases guidance about online reviews
The Federal Trade Commission (FCT) today released two guidances for businesses about online reviews.
-
Black Friday: Shopify registers a 21% increase in sales
Shopify this week announced record sales on Black Friday. This year, Shopify sellers had nearly $2.9 billion sales.
