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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Display   -   Jan 29, 2026 IAB Tech Lab defines digital auction mechanics for ad buyers
Programmatic auction infrastructure showing bid streams converging at central auction core mechanism

IAB Tech Lab released standardized definitions for programmatic auctions on January 29, establishing common vocabulary for buyers, sellers, and platforms.

Video   -   Jan 29, 2026 YouTube forced Barb to halt UK TV measurement after legal threat
YouTube blocks independent UK TV measurement service amid data access dispute

Google sent cease and desist letters to Barb and Kantar Media, stopping YouTube viewership comparison with traditional TV channels just months after launch.

Modern Polish living room with glowing TV dominating space, laptop and phone secondary
Video   -   Feb 01, 2026 Poland's TV landscape shifts as Polsat overtakes rivals and screens dominate

Nielsen's 2026 report shows Polsat capturing 18.12% share in Poland as Warner Bros. Discovery slips to second. Digital platforms increasingly favor television screens.

by Luis Espada
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Video   -   Feb 01, 2026 Poland's TV landscape shifts as Polsat overtakes rivals and screens dominate
Modern Polish living room with glowing TV dominating space, laptop and phone secondary

Nielsen's 2026 report shows Polsat capturing 18.12% share in Poland as Warner Bros. Discovery slips to second. Digital platforms increasingly favor television screens.

by Luis Espada
Display   -   Jan 29, 2026 IAB Tech Lab defines digital auction mechanics for ad buyers
Programmatic auction infrastructure showing bid streams converging at central auction core mechanism

IAB Tech Lab released standardized definitions for programmatic auctions on January 29, establishing common vocabulary for buyers, sellers, and platforms.

by Luis Espada
Video   -   Jan 29, 2026 YouTube forced Barb to halt UK TV measurement after legal threat
YouTube blocks independent UK TV measurement service amid data access dispute

Google sent cease and desist letters to Barb and Kantar Media, stopping YouTube viewership comparison with traditional TV channels just months after launch.

by Luis Espada
Video   -   Jan 29, 2026 EDO pipes automated TV outcomes into publishers' platforms with Paramount and NBCU
EDO Always-On integrates automated TV outcomes measurement across streaming and linear platforms

EDO launches syndicated cross-platform measurement feeding directly into media partners' analytics systems as streaming and linear converge.

by Luis Espada
Video   -   Jan 28, 2026 Substack launches TV apps on Apple and Google platforms, escalating video expansion
Substack TV app interface showing Hunter Harris video content and recommended videos on television screen

Newsletter platform Substack releases TV apps for Apple TV and Google TV on January 22, 2026, intensifying platform's shift toward multimedia after $100M funding raised for advertising.

by Luis Espada
Video   -   Jan 26, 2026 TikTok's new catalog ads target streamers where they actually discover shows
TikTok's new catalog ads target streamers where they actually discover shows

TikTok last week launched Streaming Ads, a catalog-powered performance solution designed to convert platform engagement into streaming subscriptions through automated title matching and AI-driven optimization.

by Luis Espada
Display   -   Jan 26, 2026 The Trade Desk loses another CFO after just 5 months
Tahnil Davis becomes Trade Desk interim CFO after 11 years with programmatic advertising company

The Trade Desk appoints Tahnil Davis as interim CFO after Alex Kayyal's departure, marking second finance chief change in six months.

by Luis Espada
Audio   -   Jan 25, 2026 Netflix soundtrack dips slightly but still crushing competition
KPop Demon Hunters Golden dominates YouTube charts with 57.5M views in January 2026 tracking week 3

Golden drops to 57.5M views in week 3 while Shakira's Zoo claims second with 39.5M as regional markets show Brazil's funk dominance and India's Bollywood surge.

by Luis Espada
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