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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Sep 07, 2020 Twitch to hit 41.5 millions viewers in the US
Twitch users in the US

A growth of 26.2% year-over-year.

Video   -   Sep 07, 2020 Twitch launches Watch Parties with Prime users watching movies & TV shows together
Twitch Watch Together Prime

Amazon acquired Twitch in August, 2014.

Google to introduce engaged-view conversions by the end of the year
Video   -   Sep 13, 2020 Google to introduce engaged-view conversions by the end of the year

EVC (engaged-view conversions) are counted when a user does not click on a video ad but watches at least 10 seconds of a skippable ad.

by Luis Espada
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Latest Articles 1530 Articles
Video   -   Sep 13, 2020 Google to introduce engaged-view conversions by the end of the year
Google to introduce engaged-view conversions by the end of the year

EVC (engaged-view conversions) are counted when a user does not click on a video ad but watches at least 10 seconds of a skippable ad.

by Luis Espada
Video   -   Sep 07, 2020 Twitch to hit 41.5 millions viewers in the US
Twitch users in the US

A growth of 26.2% year-over-year.

by Luis Espada
Display   -   Sep 07, 2020 Portuguese publishers adopt Xandr Monetize
Portuguese publishers adopt Xandr Monetize

Nonio today has two million registered users via a Single Sign On (SSO). In 2017, Facebook had around 6 million users in Portugal.

by Luis Espada
Video   -   Sep 04, 2020 Facebook Watch reaches 1.25 billion unique visitors per month
Facebook Watch

Last year, Google said it had 2 billion monthly users on YouTube.

by Luis Espada
Video   -   Aug 29, 2020 Flipboard TV is now Ad-Supported
Flipboard TV is now Ad-Supported

Flipboard TV is now free and ad-supported, with only one exception: Samsung Galaxy owners.

by Luis Espada
Video   -   Aug 27, 2020 Research finds CTV to be more effective than Linear TV in driving consumer behaviors
Research finds CTV to be more effective than Linear TV in driving consumer behaviors

CTV users are 71% more likely to tell a friend about a brand, and 52% more likely to buy a product.

by Luis Espada
Video   -   Aug 25, 2020 Google launches a video Content Explorer in Ad Manager
Content Explorer Google Ad Manager

Content Explorer provides publishers with a visual walkthrough of their video content library, grouped by relevant information, such as the content metadata or content bundles.

by Luis Espada
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