Google Ads quietly adds YouTube creator-based audience targeting feature
Digital marketer discovers new option in Google Ads allowing remarketing based on specific YouTube creator videos.
Video News
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Google unveils AI-Powered Tools for retailers ahead of extended holiday season
Google rolls out Merchant Center Next globally, introducing AI-powered tools and consolidated analytics to help retailers prepare for holidays.
YouTube Premium price hike in India
YouTube Premium subscription prices increase in India. Individual, family, and student plans affected. New rates are effective from September.
Ipsos iris integrates YouTube CTV audience data in Australian digital measurement
Ipsos iris enhances digital audience measurement with YouTube CTV data, offering comprehensive cross-screen insights.
FuboTV bolsters Fantasy Sports offerings with Matthew Berry's Fantasy Life
FuboTV expands its sports-first streaming platform by partnering with Matthew Berry's Fantasy Life for fantasy football content.
Google updates video inventory policies: Key changes for AdSense publishers
Google announces significant changes to video inventory policies, affecting AdSense publishers starting September 23, 2024.