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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.
Phil Spitzer, Product Manager at LinkedIn, announced last week the introduction of video ads in the LinkedIn´s newsfeed. "Native video ads represent the next evolution of LinkedIn Sponsored Content that lets advertisers engage with business decision-makers throughout the buyer’s journey on Linkedin. Unlike pre- or post-roll video
Outbrain and Telaria today announced an exclusive partnership to bring Telaria’s video platform capabilities to Outbrain’s premium publisher network. The partnership is launching in the U.S. with plans to expand globally in the near future. Telaria was formerly known as Tremor Video. According to Outbrain, the partnership
Adobe launched several updates on the Adobe Creative Cloud. The updates were focused on video and audio and applied on Adobe Premiere Pro, and on Adobe After Effects. According to Adobe, with the growing demand for video, the opportunity for content creators has never been greater, but video professionals are
by Luis EspadaAdobe launched several updates on the Adobe Creative Cloud. The updates were focused on video and audio and applied on Adobe Premiere Pro, and on Adobe After Effects. According to Adobe, with the growing demand for video, the opportunity for content creators has never been greater, but video professionals are
by Luis EspadaPhil Spitzer, Product Manager at LinkedIn, announced last week the introduction of video ads in the LinkedIn´s newsfeed. "Native video ads represent the next evolution of LinkedIn Sponsored Content that lets advertisers engage with business decision-makers throughout the buyer’s journey on Linkedin. Unlike pre- or post-roll video
by Luis EspadaOutbrain and Telaria today announced an exclusive partnership to bring Telaria’s video platform capabilities to Outbrain’s premium publisher network. The partnership is launching in the U.S. with plans to expand globally in the near future. Telaria was formerly known as Tremor Video. According to Outbrain, the partnership
by Luis Espada
Telaria today announced two new hires: Adam Irlando joined as VP of Platform Partnerships and Peter Horn as VP of Agency and Brand Relations. Telaria, formerly Tremor Video, the new appointments will help further connect leading advertisers with premium video and CTV inventory on Telaria's platform. Irlando and
by Luis EspadaOpenX announced last week that is banning from its ad exchange a group of video ad formats, including the 300×250 — one of the most prolific video ad units, that rank among the worst offenders of providing bad ad environments for consumers and advertisers in the advertisement industry. In a
by Luis EspadaAdColony today announced that the company is fully compatible with all major viewability measurement partners for both programmatic and managed service campaigns. AdColony said today that "is the first in-app video marketplace to partner with Integral Ad Science (IAS), MOAT and DoubleVerify, providing a range of options that will
by Luis EspadaSince the launch of its video marketplace, in late 2015, AppNexus has seen buyers, sellers, and impressions significantly increase across its platform, with a 230% compound annual growth rate (CAGR) of real-time bidding (RTB) video spend, said the company today. In OTT, growth has been similarly swift, with a 360%
by Luis EspadaJW Player today announced the integration of the Video Player Bidding from SpotX in their platform. SpotX will be JW Player exclusive partner for 12 months. According to JW Player, Video Player Bidding was built for digital video to greatly reduce latency and improve monetization with just one click. The
by Luis Espada