Google introduces support for price extensions on the Google Ads scripts
Google this week introduced support for price extensions in Google Ads scripts.
Luis Rijo
Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land
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Previous Posts-
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Spotify becomes the most popular podcast service in Austria, The Czech Republic and Romania
Voxnest this month revealed that Spotify has become the most popular service for podcast listnening in ria, The Czech Republic and Romania.
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Facebook files lawsuits against alleged ad fraudsters in Facebook’s Audience Network
Facebook this month filed lawsuits against 2 app developers, LionMobi, based in Hong Kong, and JediMobi, based in Singapore.
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Teads now offers 100% viewability for all CPV campaigns
Teads last month announced that is now offering 100% viewability for all CPV (cost per completed view) campaigns, and VCPM (viewable CPM) campaigns.
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Podcast episodes now appear on Google search results
Google this week introduced podcast episodes on the Google search results.
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Google adds a preview box on image search results
Google last days added a preview box on image search results.
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The Trade Desk’s revenue up 42% from a year ago
The Trade Desk’s revenue was $159.9 million for the last quarter, up 42% from a year ago and adjusted EBITDA was $58 million in Q2, the company announced this week.
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Joyn reaches 3.8 million monthly active users in Germany
ProSieben’s streaming platform Joyn has now 3.8 million monthly total active users, the company announced on the financial results presentation of the last quarter.
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Non-skippable YouTube ads available on DV360 reach planning tool
Google this week announced that non-skippable YouTube ads will soon be supported in the reach planning tool in DV360, Google Marketing Platform.
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Spotify introduces Interest and Real-Time Context Targeting in Ad Studio
Spotify this month introduced Interest and Real-Time Context Targeting in Ad Studio. Ad Studio is Spotify’s self-serve ad platform.
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O3 Industries buys Peer39, the contextual targeting provider from Sizmek
O3 Industries this month acquired Peer39, a division of Sizmek.
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Microsoft acquires PromoteIQ
Microsoft yesterday announced that it has acquired PromoteIQ, a platform that helps retail and manufacturing clients with solutions to help them grow their e-commerce and in-store commerce businesses.
