Announcement
Display   -   Nov 12, 2025 Mozilla Ads partners with Equativ for privacy-first programmatic
Mozilla Ads

Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon adds Brand Store page views metric for Sponsored Brands
Amazon adds Brand Store page views metric for Sponsored Brands

Amazon Advertising launched tracking for Brand Store page views attributed to Sponsored Brands campaigns on November 3, 2025, with historical data available starting September 15.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon expands offline sales measurement to five product categories
Amazon expands offline sales measurement to five product categories

Amazon DSP's Omnichannel Metrics now measures offline sales impact for consumer electronics, fashion, home goods, home improvement, and toys advertisers.

by Luis Rijo
Video   -   Nov 12, 2025 Amazon enables zip code-level ad targeting for Prime Video
Amazon enables zip code-level ad targeting for Prime Video

Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon DSP expands in-market audiences to 32 countries with unified targeting
Amazon DSP expands in-market audiences to 32 countries with unified targeting

Amazon DSP launches multi-country in-market audience support across 32 markets, including Belgium, Egypt, South Africa and Poland, enabling consistent targeting.

by Luis Rijo
Retail   -   Nov 12, 2025 Amazon enhances Performance+ and Brand+ with AI improvements and insights
Amazon enhances Performance+ and Brand+ with AI improvements and insights

Amazon updates Performance+ and Brand+ with improved AI targeting, consideration tactics, and insight cards showing shopper engagement on November 10, 2025.

by Luis Rijo
Search   -   Nov 12, 2025 Amazon launches interactive video format for Sponsored Products campaigns
Amazon launches interactive video format for Sponsored Products campaigns

Amazon introduces Sponsored Products video on November 11, allowing advertisers to showcase multiple product features through interactive thumbnails.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon extends Marketing Cloud lookback window from 13 to 25 months
Amazon extends Marketing Cloud lookback window from 13 to 25 months

Amazon Marketing Cloud expands advertising data lookback window to 25 months, enabling more comprehensive year-over-year performance analysis and historical insights.

by Luis Rijo
Mozilla Ads
Display   -   Nov 12, 2025 Mozilla Ads partners with Equativ for privacy-first programmatic

Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 9571 Articles
Display   -   Nov 12, 2025 Mozilla Ads partners with Equativ for privacy-first programmatic
Mozilla Ads

Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon adds Brand Store page views metric for Sponsored Brands
Amazon adds Brand Store page views metric for Sponsored Brands

Amazon Advertising launched tracking for Brand Store page views attributed to Sponsored Brands campaigns on November 3, 2025, with historical data available starting September 15.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon expands offline sales measurement to five product categories
Amazon expands offline sales measurement to five product categories

Amazon DSP's Omnichannel Metrics now measures offline sales impact for consumer electronics, fashion, home goods, home improvement, and toys advertisers.

by Luis Rijo
Video   -   Nov 12, 2025 Amazon enables zip code-level ad targeting for Prime Video
Amazon enables zip code-level ad targeting for Prime Video

Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon DSP expands in-market audiences to 32 countries with unified targeting
Amazon DSP expands in-market audiences to 32 countries with unified targeting

Amazon DSP launches multi-country in-market audience support across 32 markets, including Belgium, Egypt, South Africa and Poland, enabling consistent targeting.

by Luis Rijo
Retail   -   Nov 12, 2025 Amazon enhances Performance+ and Brand+ with AI improvements and insights
Amazon enhances Performance+ and Brand+ with AI improvements and insights

Amazon updates Performance+ and Brand+ with improved AI targeting, consideration tactics, and insight cards showing shopper engagement on November 10, 2025.

by Luis Rijo
Search   -   Nov 12, 2025 Amazon launches interactive video format for Sponsored Products campaigns
Amazon launches interactive video format for Sponsored Products campaigns

Amazon introduces Sponsored Products video on November 11, allowing advertisers to showcase multiple product features through interactive thumbnails.

by Luis Rijo
Data   -   Nov 12, 2025 Amazon extends Marketing Cloud lookback window from 13 to 25 months
Amazon extends Marketing Cloud lookback window from 13 to 25 months

Amazon Marketing Cloud expands advertising data lookback window to 25 months, enabling more comprehensive year-over-year performance analysis and historical insights.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.