Audio

Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Latest Articles 373 Articles View All

DOOH - Dec 14, 2025 Search budgets shift to social and CTV as B2B targeting enters new precision era

B2B digital advertising channels including social, audio, CTV, and DOOH converging around central targeting hub.

Intentsify executive forecasts search dollars flowing to paid social, audio, CTV, and DOOH while B2B targeting sophistication increases and AI tools face reality check in 2026.

by Luis Rijo

Video - Dec 14, 2025 IAB Australia's video framework aims to fix measurement chaos

IAB Australia releases comprehensive video measurement framework on December 11, addressing fragmentation across viewability, attention metrics, and brand effectiveness.

by Luis Rijo

Audio - Dec 07, 2025 Programmatic audio shifts to curation, identity, and video in 2026

Triton Digital CRO predicts programmatic audio will prioritize curated supply and brand fit over scale while integrating with omnichannel platforms in 2026.

by Luis Rijo

Audio - Dec 07, 2025 YouTube launches personalized Recap feature for North American users

YouTube announced Recap on December 2, delivering personalized viewing summaries with personality types and music insights to users starting in North America.

by Luis Rijo

Audio - Dec 07, 2025 Amazon Music adds Insights and 2025 Delivered personalized analytics features

Amazon Music launches Insights with Monthly Recaps on August 1, 2025, and 2025 Delivered festival-themed year-end recap on December 2, 2025, for subscribers globally.

by Luis Rijo

Audio - Nov 19, 2025 Spotify acquires WhoSampled music database for undisclosed sum

Spotify announced November 19, 2025 acquisition of WhoSampled, the community-run database tracking 622,026 samples and 1.2 million songs, bringing music attribution tools to hundreds of millions.

by Luis Rijo

Audio - Nov 19, 2025 SiriusXM launches weekly Serie A soccer show with Italian league

SiriusXM debuts "Serie A: Calcio - Made in Italy" on November 20, featuring Adam Summerton and Charlie Stillitano covering Italy's top soccer league weekly.

by Luis Rijo

Audio - Nov 18, 2025 Apple unveils most popular podcasts with 2025 year-end charts

Apple released comprehensive podcast rankings for 2025 on November 18, revealing listenership patterns and creator trends through localized charts worldwide.

by Luis Rijo

Other Tags 6 Tags