The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Google this month announced the removal of several creative types in DV360. AMP HTML, Native App Install, and Flipbook creatives will be removed on April 3, 2023.
Google this month announced it will remove Gmail Ads from DV360, the only Google platform where advertisers could still target only Gmail Ads. Google launched Gmail Ads in DV360 in 2019.
Google this month announced it is now accepting ads for online horse racing in Maryland, Pennsylvania, West Virginia, and Virginia, in the United States of America.
Google this month announced it is now accepting ads for online horse racing in Maryland, Pennsylvania, West Virginia, and Virginia, in the United States of America.
Google this month announced the removal of several creative types in DV360. AMP HTML, Native App Install, and Flipbook creatives will be removed on April 3, 2023.
Google this month announced it will remove Gmail Ads from DV360, the only Google platform where advertisers could still target only Gmail Ads. Google launched Gmail Ads in DV360 in 2019.
Google this month announced it will limit complex speculative financial products ads in Brazil. Beginning March 10, advertisers of complex speculative financial products will be able to advertise only if certified by Google and licensed by the Brazilian Securities and Exchange Commission (CVM).
The SSP TripleLift laid off 20% of its workforce this week. 100 employees in Canada and in the US. Dave Clark, CEO of Triplelift, justifies the lay off with advertisers pulling back ad spend to levels in line with historic averages before the pandemic.
EMX Digital (Big Village) this week filed for bankruptcy. The filing shows over 50 million dollars in liabilities to up to 10,000 creditors, including Pluto, Yahoo, Google, Xandr, Sovrn, Proper Media, and others. See the top 30 creditors of EMX Digital.
EMX, an SSP (Supply Side Platform), and its parent company Big Village, this week filed for Chapter 11 bankruptcy in the U.S. Bankruptcy Court District of Delaware. The case number is 23-10180-CTG.
Yahoo will shut down their SSP in the coming months; over 50% of Yahoo’s ad tech employees - 1600 people - to be layoff, Axios reported this week. Yahoo SSP contains video and display inventory connected to several DSPs.
