Basis today launched Compass, an agentic AI tool that converts campaign briefs into omnichannel media plans in minutes, cutting planning time by up to 90%.

Deep Sync and MiQ expand their programmatic political advertising partnership for 2026 midterms, promising voter data activation in under one hour and 53% more reach.

The Trade Desk named seven independent agencies to its second Premier Partner class on April 3, 2026, through role-based Edge Academy certification paths.

Criteo expands GO platform with full self-service access for SMBs and growth brands, enabling cross-channel AI ad campaigns in as few as five clicks as of March 31, 2026.

Google's March 2026 spam and core updates hit within 72 hours while IAB NewFronts, Amazon AI prompts, and ChatGPT location data reshape digital advertising.

MiQ acquires Adsmovil's Latin America business, creating the region's largest independent programmatic company with 150+ employees across 12 markets.

AdRoll's Q1 2026 report reveals retargeting CPMs surged 18% while prospecting dropped 11%, marking a structural budget shift toward CTV and DOOH ad channels.

Google yesterday introduced the Gemini advantage in Google Marketing Platform at NewFront 2026, launching live sports bidding, Confidential Publisher Match with Roku, and Ads Advisor for all users.