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Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

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  • Animated GIF 2 min read

    Animated GIF

    Among the diverse array of tools and strategies, animated GIFs have emerged as a powerful force, captivating viewers with their dynamic visuals and ability to convey messages effectively.

  • What is an Animated GIF?

    An animated image combines multiple images in one file. The result is a animated gif, displayed sequentially, giving the appearance of movement. GIF (Graphics Interchange Format) is one of the oldest image file types, introduced by CompuServe in 1987. It was very widespread on web as the image file type

  • Trading Desk 2 min read

    Trading Desk

    In the context of digital marketing, a trading desk is a specialized team or platform that helps advertisers optimize their programmatic advertising campaigns.

  • What is a Trading Desk?

    A Trading Desk is a centralized, service-based organization that serves as a managed service layer, typically between a demand-side platform (DSP) or other audience buying technologies, and an agency. The Trading Desk uses data from an audience (first party or third party), from the ad exchanges and from