The dimension Ad Position identifies where an ad was located on a website.

Vungle last month announced the introduction of Device Targeting, enabling advertisers to target specific iOS, Android, Windows, and Amazon devices.

App Campaigns for Engagement in Google Ads enables advertisers to create campaigns to encourage users to come back to the apps.

The recent antitrust lawsuit says Google plans to transform online publishers into content creators.

On March 10, 2021, link units are being retired from AdSense. Google recommends publishers to try other ad formats.

The prosecutors say Google "sought to kill competition and has done so through an array of exclusionary tactics."

Web Stories are visible in Google search, Google images, Google Discover, and in the Google App.

PubMatic was founded 14 years ago and is currently processing 134 billion ad impressions daily.