Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

Display - Jan 14, 2025 Swiss media watchdog warns of platform companies' growing power over democracy

Federal commission calls for new measures to address market dominance and opinion-shaping influence of tech platforms.

Display - Jan 12, 2025 Magnite and Playwire forge programmatic alliance for premium ad formats

New partnership aims to streamline digital advertising supply chain through high-impact creative formats and programmatic delivery.

Data - Jan 18, 2025 Amazon introduces conversion tracking to measure advertising path effectiveness

New beta reporting tool reveals customer journey across Amazon ad formats, helping advertisers track 30-day conversion paths.

by Luis Rijo

Other Tags

Latest Articles 1418 Articles

Data - Jan 18, 2025 Amazon introduces conversion tracking to measure advertising path effectiveness

New beta reporting tool reveals customer journey across Amazon ad formats, helping advertisers track 30-day conversion paths.

by Luis Rijo

Display - Jan 14, 2025 Swiss media watchdog warns of platform companies' growing power over democracy

Federal commission calls for new measures to address market dominance and opinion-shaping influence of tech platforms.

by Luis Rijo

Display - Jan 12, 2025 Magnite and Playwire forge programmatic alliance for premium ad formats

New partnership aims to streamline digital advertising supply chain through high-impact creative formats and programmatic delivery.

by Luis Rijo

Data - Jan 10, 2025 Department of Justice opposes Google's remedies arguments in Epic antitrust case

DoJ and FTC file amicus brief rejecting Google's claims that court-ordered app store remedies in Epic case exceed legal authority.

by Luis Rijo

Display - Jan 07, 2025 Getty Images and Shutterstock to merge in $3.7 billion deal

Transaction Summary of Getty Images and Shutterstock merger

Historic merger combines two leading visual content companies with expected annual cost synergies of $150-200 million by year three.

by Luis Rijo

Search - Jan 05, 2025 Google Ads metrics show rising costs across industries in 2024

Google Ads metrics show 24.61% CPL surge in 2024, with CPC up 10.43% while CTR grows and CVR declines slightly

New data reveals significant cost increases in Google Ads, with 86% of industries seeing higher click costs in 2024 compared to 2023.

by Luis Rijo

AI - Jan 02, 2025 Marketing leaders seek adaptive AI solutions as industry shifts from potential to impact

Chart reveals top marketing trends 2024-25: Dynamic creative engines lead at 29%, CMOs focus heavily on AI tech

New survey reveals CMO priorities for 2024-2025, with dynamic creative engines and AI integration leading technology adoption.

by Luis Rijo

Display - Jan 02, 2025 Google introduces message-based lead conversion tracking in Google Ads

Google launches beta tracking for message leads across campaigns in Google Ads with automated conversion setup.

Google launches beta feature for tracking leads from messages as conversion goals in Google Ads, expanding campaign measurement options.

by Luis Rijo