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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1194 Articles
Search   -   Jan 23, 2024 Google changes the way it measures impressions and clicks for job listings
Job listings and detail pages update

Google this month announced a significant update to its Search Console that will enhance the way it measures impressions and clicks for job listings and detail pages.

by Luis Rijo
Display   -   Jan 23, 2024 Google updates Gambling and Games Policy in Mozambique
Google updates Gambling and Games Policy in Mozambique

Google is updating its Gambling and Games policy for Mozambique, effective February 7, 2024. No More Online Casino Ads.

by Luis Rijo
Search   -   Jan 23, 2024 Appen faces $82.8 Million contract termination from Google, impact on search quality raters
Appen

As a result of this decision, thousands of search quality raters will lose their jobs. It is unclear what will happen to the search quality rating process in the future.

by Luis Rijo
Search   -   Jan 21, 2024 Google introduces AI-Powered Multisearch in Lens
Google Lens Generative AI

Google this week introduced AI-Powered Multisearch in Lens, leveraging generative AI to provide more comprehensive and informative search results.

by Luis Rijo
Search   -   Jan 20, 2024 Google to launch Circle to Search in Android phones
Circle to Search

Google this week announced a new way to search for information on the phones, called Circle to Search. This feature allows users to select text or images on their screen and then get more information about it without having to switch to another app.

by Luis Rijo
Data   -   Jan 19, 2024 Google to obtain additional consent from users to share data across services
Europe

Google will need to obtain additional consent from users to continue sharing this data.

by Luis Rijo
Data   -   Jan 19, 2024 New Updates to Consent Mode from Google
Consent

In a bid to enhance enforcement of the EU User Consent Policy (EU UCP) for audience and measurement solutions, Google announced new updates to consent mode for Google Ads, Google Marketing Platform, and Google Analytics.

by Luis Rijo
Search   -   Jan 11, 2024 Microsoft Advertising to deprecate Hotel Center Subaccounts
Microsoft Advertising to deprecate Hotel Center Subaccounts

Microsoft Advertising yesterday announced a change in how hotel advertisers can manage their campaigns. Starting February 6, 2024, Hotel Center subaccounts will no longer be available. Instead, hotel advertisers will need to use the new Lodging campaigns feature.

by Luis Rijo
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