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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1196 Articles
Search   -   Sep 03, 2020 DuckDuckGo reaches 2 billion search queries in one month
DuckDuckGo reaches 2 billion search queries in one month

2 billion search queries last month represented a growth of 30% year over year for DuckDuckGo. 2 billion search queries per month are 65 million daily search queries on average.

by Luis Rijo
Search   -   Sep 03, 2020 Google limits the data available in Google Ads’ search terms report

A search term is the exact word or set of words a user enters when searching on Google.com or one of the Google’s Search Network sites.

by Luis Rijo
Search   -   Sep 01, 2020 Google Ads introduces new location extensions useful for major retailers and chains
Location Extensions in Google Ads

Over 22,000 business chains are available. Advertisers can report store visits on Google’s curated location lists.

by Luis Rijo
Search   -   Sep 01, 2020 Google Ads to pass cost of digital taxes to advertisers, starting in November
Digital Taxes

In Austria, the DST is 5% and in the United Kingdom the DST is 2%. The DST will be added to the budget spent, in the invoice.

by Luis Rijo
Search   -   Aug 31, 2020 Microsoft introduces Recommendations in Microsoft Advertising Editor
Microsoft Advertising Editor

Recommendations in Microsoft Advertising Editor were launched globally this month.

by Luis Rijo
Search   -   Aug 31, 2020 Microsoft introduces campaign-level associations in Microsoft Advertising Editor
Microsoft Advertising Editor

Advertisers can now apply and manage audience associations at the campaign level.

by Luis Rijo
Search   -   Aug 31, 2020 Google to sunset Google Ads API v2 on October 21, 2020
Google Ads API

Google’s deprecation schedule: Google Ads API v2 will be sunset on October 21, 2020. The v3 will be sunset on January 27, 2021. The v4 will be sunset on June 28, 2021.

by Luis Rijo
Search   -   Aug 28, 2020 Microsoft introduces Asset Performance Ratings for Responsive Search Ads optimization
Microsoft Asset Performance Ratings

Asset Performance Ratings help advertisers to understand which of the headlines and descriptions are working better in the Responsive Search Ads.

by Luis Rijo
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