WhatsApp introduces Disappearing Voice Messages
WhatsApp this week introduced a new feature that allows users to send voice messages that disappear after they have been listened to.
Social
The latest news about social ads. Social ads are paid advertisements that appear on social media platforms, such as Facebook, Instagram, TikTok, Twitter, and LinkedIn. They can be used to promote a variety of products, services, and brands to a targeted audience.
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Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024
The 2024 Adobe Creative Trends Report, released this week, reveals four emerging trends that will be shaping the creative landscape next year: Calming Rhythms, Wonder and Joy, Dynamic Dimensions, and The New Nostalgia.
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IAB releases Research Report on the Creator Economy Advertising Opportunity
A new report from the Interactive Advertising Bureau (IAB), released this week, has found that advertiser interest in creator content marketing is growing rapidly, with 89% of advertisers feeling positive about the channel and 92% considering it a high quality option.
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Sprinklr unveils Conversational AI+, human-like conversational bots
Sprinklr this week introduced Conversational AI+, a new capability that simplifies the creation and deployment of human-like conversational bots.
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Meta rolling out End-to-End Encryption on Messenger and Facebook
Meta this week announced the rollout of default end-to-end encryption for personal messages and calls on Messenger and Facebook.
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EDPB orders Meta to cease Behavioral Advertising in entire EEA
The European Data Protection Board (EDPB) this week issued an urgent binding decision ordering Meta Ireland Limited (Meta IE) to cease processing personal data for behavioral advertising purposes on the basis of contract and legitimate interest throughout the entire European Economic Area (EEA).
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Sprinklr reports its highest quarterly profitability ever
Sprinklr this week reported financial results for its third quarter ended October 31, 2023. The company saw revenue increase 18% year-over-year to $186.3 million, while subscription revenue grew 22% to $170.5 million.
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Meta expands its use of AI across Facebook, Instagram, Messenger, and WhatsApp
Meta this week announced it is expanding its use of AI across its apps, including Facebook, Instagram, Messenger, and WhatsApp.
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Reddit launches SKAN 4.0 support
Reddit last month announced the launch of SKAN 4.0 support, providing advertisers with a host of improvements and new features to enhance their advertising experience.
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Christmas decorations and Christmas nails are the Pinterest trends for December
Pinterest has released its trend predictions for December 2023, highlighting the top trends that users are likely to search for and pin during the holiday season.
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Instagram rolling out new features for content creation
Instagram last month rolled out a number of new features and updates to make it easier for creators to express themselves and connect with their audiences.
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Reddit launches Carousel Ads and Product Ads
Reddit yesterday announced the launch of two new ads Conversation Placement. The two new ads are Carousel Ads and Product Ads.
