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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   Dec 10, 2023 Debunking the Myth: Twitch DSP does not exist
Twitch Streamer

All advertising on Twitch is managed through Amazon DSP, the unified advertising platform of Amazon.

Display   -   Dec 10, 2023 Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024
Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024

The 2024 Adobe Creative Trends Report, released this week, reveals four emerging trends that will be shaping the creative landscape next year: Calming Rhythms, Wonder and Joy, Dynamic Dimensions, and The New Nostalgia.

YouTube Select
Video   -   Dec 10, 2023 YouTube Select

YouTube Select is an advertising program that provides brands with access to the top 5% of most popular channels on YouTube. These channels are handpicked by YouTube teams based on their high engagement, viewership, and relevance to specific markets.

by Luis Espada
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Video   -   Dec 10, 2023 YouTube Select
YouTube Select

YouTube Select is an advertising program that provides brands with access to the top 5% of most popular channels on YouTube. These channels are handpicked by YouTube teams based on their high engagement, viewership, and relevance to specific markets.

by Luis Espada
Video   -   Dec 10, 2023 Debunking the Myth: Twitch DSP does not exist
Twitch Streamer

All advertising on Twitch is managed through Amazon DSP, the unified advertising platform of Amazon.

by Luis Espada
Display   -   Dec 10, 2023 Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024
Adobe Creative Visual Report forecasts Innovative and Inspirational Trends Will dominate in 2024

The 2024 Adobe Creative Trends Report, released this week, reveals four emerging trends that will be shaping the creative landscape next year: Calming Rhythms, Wonder and Joy, Dynamic Dimensions, and The New Nostalgia.

by Luis Espada
Video   -   Dec 06, 2023 Google TV to become a YouTube targeting option in DV360
Google TV to become a YouTube targeting option in DV360

Google yesterday announced an expansion of control over YouTube & partner video line items, allowing advertisers to separately manage eligibility for serving on Google TV and video partners.

by Luis Espada
Video   -   Dec 06, 2023 YouTube to expand 30-Second Non-Skippable Video Ads globally
YouTube

YouTube yesterday announced it is expanding the availability of 30-second non-skippable ads to all countries through Instant Reserve, in DV360.

by Luis Espada
Data   -   Dec 05, 2023 ANA Programmatic Media Study Reveals Transparency Challenges in Digital Advertising
ANA Programmatic Media Supply Chain Transparency Report

The Trustworthy Accountability Group (TAG), a global certification program dedicated to enhancing safety and transparency in digital advertising, has unveiled the conclusive findings of the ANA Programmatic Media Supply Chain Transparency Report today.

by Luis Espada
Video   -   Dec 05, 2023 Goldbach integrates Magnite's streaming SSP and SpringServe ad server
Goldbach integrates Magnite's streaming SSP and SpringServe ad server

Goldbach is integrating Magnite's streaming sell-side platform (SSP) and Magnite's SpringServe ad server, enabling advertisers to effectively deliver ads across devices and video providers.

by Luis Espada
Video   -   Dec 04, 2023 IAB Tech Lab expands CTV App Store Support in App-Ads.txt aggregator
App-Ads.txt aggregator

The IAB Tech Lab has announced the addition of three new CTV app stores to its App-Ads.txt aggregator: Samsung, Vizio, and LG. This expansion further enhances supply chain transparency in the CTV inventory market.

by Luis Espada
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