Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9752 Articles

Data - Jun 30, 2024 Google Analytics unveils Tag Diagnostics Tool to enhance data accuracy

New Tag Diagnostics feature helps websites identify and resolve tag issues for improved analytics data collection.

by Luis Rijo

Data - Jun 30, 2024 Pixalate unveils May 2024 Global Mobile Publisher Trust Index Rankings

WeatherBug and TextNow lead North American apps in programmatic ad quality across Apple and Google stores.

by Luis Rijo

Video - Jun 30, 2024 FuboTV expands reach on Comcast platforms

FuboTV now offers more Live TV Streaming Options for Xfinity Internet Customers.

by Luis Rijo

Search - Jun 30, 2024 Google completes June 2024 Spam Update

Google completed a spam update in June 2024 to improve search result quality by targeting websites that violate its webmaster guidelines.

by Luis Rijo

Search - Jun 30, 2024 Delving into Search Quality with Elizabeth Tucker

Elizabeth's career path at Google, her transition from data scientist to product manager, and the intriguing world of Search Quality.

by Luis Rijo

Data - Jun 30, 2024 IAB Tech Lab releases final analysis of Privacy Sandbox fit gaps

IAB Tech Lab final analysis of Privacy Sandbox

The IAB Tech Lab released a final analysis of Privacy Sandbox, expressing concerns that it may hinder effective advertising for publishers and brands.

by Luis Rijo

Social - Jun 30, 2024 Sprinklr expands partnership with Snapchat to empower brands on public profiles

Social media management platform Sprinklr partners with Snapchat to offer unified management of organic and paid content for brands on Snapchat Public Profiles.

by Luis Rijo

Data - Jun 30, 2024 Finance apps see explosive growth with 119% revenue increase year-over-year

A new report by Adjust reveals a surge in revenue, user engagement, and market expansion within the finance app industry, with a 119% year-over-year increase in revenue in Q1 2024.

by Luis Rijo