Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via [email protected]

Luis Rijo's Work 9752 Articles

Video - Jun 18, 2024 YouTube announces updates for Creators: Editing long videos, moderating comments, and more

Korea Coupang Shopping Affiliate Program Launched

These updates focus on improving the video editing experience, streamlining comment moderation tools, and introducing new features for Shorts creation and discovery.

by Luis Rijo

Retail - Jun 18, 2024 How Amazon's Image Generator boosts campaign submissions by over 20%

Amazon Ads' Image Generator, a generative AI tool launched in late 2023, is revolutionizing the process by helping brands increase campaign submissions by over 20%.

by Luis Rijo

Data - Jun 18, 2024 Apple updates App Store Age Ratings in Australia and South Korea

Apple today announced upcoming changes to the App Store age rating system in Australia and South Korea.

by Luis Rijo

Video - Jun 18, 2024 Innovid Report: CTV advertising drives Shopping Behavior

Nearly half (49%) of surveyed shoppers reported a tendency to search for products online after seeing them advertised on CTV.

by Luis Rijo

Video - Jun 18, 2024 Comscore and Kochava partner to enhance measurement of Linear TV campaigns

Comscore and Kochava today announced a new partnership to improve measurement capabilities for linear TV campaigns.

by Luis Rijo

Display - Jun 18, 2024 AdSense updates Privacy Messaging for US State regulations

Google today announced updates to the AdSense platform regarding privacy messaging for compliance with US state regulations.

by Luis Rijo

Data - Jun 18, 2024 DoubleVerify launches Transparency Center to boost industry education

DoubleVerify (DV) today announced the launch of the DV Transparency Center. This initiative aims to enhance industry understanding and trust in digital ad verification by offering educational resources and addressing key topics within the advertising ecosystem.

by Luis Rijo

Display - Jun 18, 2024 Google News Showcase expands to the Baltics

Logos of Google News Showcase partners in Estonia, Latvia and Lithuania

Google today announced the launch of News Showcase in Estonia, Latvia, and Lithuania. This program aims to support publishers and enhance the user experience for news consumption within Google products.

by Luis Rijo